Archive for May, 2011

Global Communities and Case Studies ~ News Roundup

Languages built in to HootSuiteThe HootSuite team is always seeking to refine the dashboard’s features. A big part of the development process is understanding how our owls are using HootSuite. This has affected everything from security to analytics to the localization of HootSuite into different languages.

In this News Roundup we take a look at a few examples of how our dashboard is being used. Plus, we keep things international aiming our attention at reactions to our recent case study on Play Television and El Barco and the success of the HootSuite Translation Project.

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HootSuite Case Study

Strategic Audience Engagement ~ New #HootSuite Case Study

Electric Artists is a leading independent digital brand management and strategy agency. Using HootSuite, they launched a first-time ever social media campaign to bring awareness to PSYCH, USA network’s popular TV show. The goal: To heighten awareness of the show and mobilize the enormous college fan-base. In particular, Electric Artists wanted to increase tune-ins, Facebook

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HootSuite iPhone Update – Video

A quick preview of the updated HootSuite for iPhone app, featuring translation to & from 50+ languages, geo-location tagging, Facebook Profile and Page integration, and a number of interface enhancements. This release will assist marketers in updating campaigns and tracking international brand mentions, as well as travelers seeking info in foreign lands and sharing locations

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Applying Social Media Measurement to the Sales Funnel – White Paper

Applying Social Media Measurement to the Sales Funnel is the second White Paper in the 5-part series by HootSuite and Nichole Kelly which demonstrate how to successfully measure social media to determine the return on your investment. Building on the social media measurement practices discussed in the first White Paper — Introduction to Social Media

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Hoot-Up 2nd～開発者の集い～ まとめ

こんにちは！日頃からHootSuiteをご利用頂きまして誠にありがとうございます。 先日12日(木曜日)に『Hoot-Up 2nd~開発者の集い~』を開催致しました！ご来場頂いた方、またUSTREAMをご覧頂いた方、誠にありがとうございました。まだUSTREAMの録画 がありますので、ご覧になっていない方はチェックしてください！プレゼンテーションの際に利用した資料もアップしておりますので併せてご覧ください。

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HootSuite Case Study

Guggenheim’s Social Media Campaign Success – HootSuite Case Study

Recently, the Solomon R. Guggenheim Museum in New York City used HootSuite’s team collaboration and analytics tools to successfully conduct a campaign for their online video project YouTube Play. Today, HootSuite is happy to release a case study all about the museum’s achievements using the dashboard. The project was a collaboration between The Guggenheim Museum,

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