This post is part of a special series of contributed posts by Joel Windels, Lead Community Manager at Brandwatch—one of the world’s leading tools for monitoring and analysing social media. Joel will be investigating and uncovering the various ways that social media meets business, and providing you with insight and advice on how to make social
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As social media use among clients and investors continues to grow, many banks and financial institutions still struggle to find a place for social networks within their organization. Few banks have established social media strategies, and those that do tend to isolate social engagement to less than a handful of their employees. This is where ING
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When tragedy strikes close to home, it impacts all of us on a basic human level. Regular work tends to seem unimportant and, unless you’re doing something to help those affected, insignificant. It’s good to step back sometimes. It’s also good to be reminded of the positives when all you are exposed to and everything
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HootSuite te ofrece una gran cantidad de herramientas para asegurar el éxito de tus esfuerzos en redes sociales. Nuestro equipo de Social Media Coaches está disponible para trabajar contigo, ofrecerte consejos y ayudarte a comprender el uso de del panel de HootSuite. ¡Estamos muy orgullosos de anunciar que ya tenemos una nueva instructora hispanohablante en
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An article by HootSuite CEO Ryan Holmes was recently featured in Business Insider. Take a look at the original version here. On March 4, TweetDeck – a Twitter service for managing multiple social media accounts – quietly launched the latest salvo in the social media wars. Tucked into an otherwise unrelated announcement was a sentence warning that
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An article by HootSuite CEO Ryan Holmes was recently featured in Harvard Business Review. Worried about your Twitter getting Hamburglarized? Here’s 7 ways to keep your company’s social media hack-proof. Check out another version of the article here. On Monday, Feb. 18, Burger King woke up to one whopper of a social media problem. The company’s Twitter account had been
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CEOs, start your tweeting. A landmark ruling by the SEC earlier this week clears the way for publicly traded companies to communicate with shareholders via social media, the Wall Street Journal reports. Previously, companies that communicated with investors on Twitter and Facebook ran the risk of violating the SEC’s fair-disclosure rule. The rule bars companies
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In recent years, the world of marketing has become even more intense, with a seemingly infinite number of things to measure and track, and information flowing freely on the web. Customers are more knowledgeable than ever, making the job of marketing even more difficult. Pursuing and acquiring leads has become a skill in which marketing
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Modern communication is no longer a conversation: it’s a laissez-faire information exchange, granting any user a platform from which to speak. This has seen savvy governments implement social media as a key part of their communications strategies: not only can they gather sentiment from their populace, they can leverage platforms to get in touch with
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The following post is written by Troy Liew (left). Troy is a recent Business Administration, Entrepreneurship and Innovation graduate from SFU. He is currently the Marketing and Communications Coordinator for St. George’s School in Vancouver, as well as a Personal & Business Development Coach. How many resumes and cover letters have you painstakingly bundled together and
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