All posts by Alyssa Kritsch

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The State of Social Media in Thailand

Recently, Thailand has seen large increases in social media adoption, mobile penetration and the emergence of social business models. With more and more Thais moving from rural outskirts to urban centers, Thailand’s capital of Bangkok has become a hub for creative tech innovations. As Thailand continues to develop as an emerging leader in Southeast Asia,

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User Voted Top 5 Social Media Moments of 2013

Undoubtedly, 2013 has been one of the most exciting years on social media to date. People all over the world have shared and connected to each other through emotive stories and realtime events. Whether it was the devastation of the Boston Marathon, or the weightlessness of flying to space with Commander Chris Hadfield, social media

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HootSuite Hits The Streets to Spread Holiday Cheer

In the spirit of the holiday season, the HootSuite team hit the streets with the help of our friends at ZipCar to bring Christmas cheer to both old and new friends. A few quick stops at the Facebook, ZipCar, Launch Academy, Grow Lab, The Hive Vancouver, and Mountain Equipment offices left the whole team buzzing from the

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3 Strategies For Repurposing Content

One of the biggest challenges for marketers today is how to create great content. Quality content is not only an effective tool to acquire new customers, but increase brand awareness and position your organization as a thought leader in your industry. To develop valuable content means having a content strategy that leverages your brand’s core

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Fired Chef’s Rogue Tweets Go Viral

Yesterday when the head chef of a local restaurant in Oxfordshire, England was fired a week before Christmas, he wasted little time before heading to Twitter to share his anger with the situation. Unfortunately for the restaurant, Knight still had access to the company’s twitter account and decided to use the brand’s platform to share

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Social Media Lessons From History’s Great Writers

Writing has never been considered a simple or easy process. Even famous authors like Ernest Hemingway, George Orwell, Douglas Adams and William Faulkner have admitted to the fact. When it comes to social media, not much has changed. The invention of social networking has created millions of writers, usually tweeting, posting or sharing stories on

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