All posts by Donné Torr

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Becoming a Leading Digital City with HootSuite ~ A New York City Case Study

Providing consistent, accessible and accurate information across several social media channels can be a challenge. On top of this, government groups must securely disseminate information quickly while engaging with their citizens and maintaining transparency. In January of 2011, the City of New York set out on a mission to conquer this hurdle. Recognizing the importance

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Measure Your Engagement ~ How to Use HootSuite’s New Twitter Analytics Modules

HootSuite adds a new analytics module to the expanding suite of measurement tools, designed to give you a complete and comprehensive picture of your social media participation and audience engagement. HootSuite Daily Mentions Module is available immediately for Pro and Enterprise users. Along with the new analytics module we have also updated the Daily Retweets Module,

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Social Business Studies: How Seagate uses HootSuite Video

Meet Rich Harris, the Senior Manager of social media at Seagate Technology, a 30 year old technology company and #1 manufacturer of hard drives and storage solutions worldwide. Seagate is fully aware of the power social media has in turning communication into an interactive dialogue among communities and organizations. Seagate’s social enterprise strategy not only exemplifies

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New Enterprise Webinar: Caesars Tracks Social ROI with HootSuite & Adobe

  How do you know your social media efforts are successful? Who, at your organization, needs to be assured that your efforts are profitable? Eric Petersen and Chris Kahle of Caesars Entertainment Inc. join HootSuite VP of Business Development, Greg Gunn, in sharing the benefits of actionable data and real ROI from HootSuite.

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Analytics for All ~ How to Use HootSuite’s 3 New Analytics Modules

Today, HootSuite adds three new analytics modules to the ever growing suite of measurement tools designed to gauge ROI, provide actionable data and help evaluate social media activities. Introducing HootSuite Message Tagging for Enterprise, an optimization tool that allows you to group your messages, helping your organization gain valuable insight on your social campaign’s performance.

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Collaboration with HootSuite Teams – HootGuide

Find out how to use the advanced functionality of HootSuite Teams while demonstrating industry best practices for building your online organization, team structure and social network management. This HootGuide includes the following best practices for: Building an Organization – Manage multiple teams and your
 businesses social media needs under one consistent organization. Building Teams –

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Using Social Media Security Tools with HootSuite ~ New #HootGuide

As you expand your organization’s online profile, security becomes an important factor in your online engagement practices. Without the right security provisions for social media profiles and management, your organization is at risk for hijacking, errant messages and other PR crises. At HootSuite, we offer powerful tools to protect your data and social profile safety.

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