Easy Scheduling ~ AutoSchedule in the Dashboard

By Andy Au | 2 years ago | 271 Comments

AutoSchedule Header

Ask and ye shall receive! After many user requests, Hootlet’s AutoSchedule functionality has been extended to the dashboard. Now you can automatically queue messages for optimal times from within the dashboard. Spend more time finding content and less time thinking about scheduling.

Whether you’re sharing a webpage, an image, or your own witty musings, AutoSchedule determines the optimal posting times for your favorite social networks. Maximize reach without swamping your followers. Here’s what HootSuite CEO, Ryan Holmes had to say about AutoSchedule:

“It’s really quite simple – instead of our users manually selecting what time they want to schedule or post their social media messages using our Scheduling feature, they can opt to use our new AutoSchedule technology to optimize and automate the scheduling process. We want our users spending more time finding and sharing content and less time worrying about the best time of day to share it.”

Simplify Your Social

After composing your social media message, you have the option to manually schedule, AutoSchedule or send now. Here’s how to use AutoSchedule from the dashboard:

AutoSchedule Screenshot 1 Small

Step 1: After composing your message in the Compose Box, select the Schedule Icon. A drop down menu will then appear.

Step 2: Toggle the AutoSchedule switch to On and then click the AutoSchedule button.

Rest assured, like regular scheduled messages AutoSchedule messages can be viewed and rescheduled at any time. These messages will appear with a Clock Icon next to them in Publisher and can be rescheduled the same way as regular messages. After rescheduling, the Clock Icon will disappear confirming your new scheduled time.

AutoSchedule Screenshot 2 Small
Review, edit, and reschedule AutoSchedule messages from Publisher

Social Automation

According to Jeremiah Owyang of the Altimeter Group, automation is one of the next steps in social media’s evolution. As social media becomes more widely adopted, brands and enterprises will need tools that can scale to their social presence – focusing on the speed and volume of responses as well as effort and cost reduction.

While the thought of robots sending Tweets seems to take the social out of social media, AutoSchedule and other social automation features have a growing place in the world – similar to how ATMs make more sense than Bank Tellers for many occasions. But, as HootSuite VP Marketing Ben Watson warns, social media should never lose the human touch.

We’re Listening

Part of HootSuite’s growth and success is owed to the helpful suggestions and ideas we receive from our users. We strongly encourage you to share your thoughts with us. Like many of HootSuite’s features, we’ve added AutoSchedule based on your helpful feedback.

What’s your next idea? Let us know on our Feedback Channel.

Have any questions about AutoScheduling?

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295 comments
scottcaldwell
scottcaldwell

Can we PLEASE get an update to the auto-schedule feature that allows you to set proximity to other tweets? 


I have my account set to no more than 3 tweets a day (I don't generate a ton of content). And I swear, despite always having an 8:30am tweet scheduled M-F, whenever I auto-schedule a second tweet (so tweet #2 of 3 for the WHOLE day), it always put it as 8:45, maybe 9. 


If I'm only putting out three tweets a day, I would very much like to have them spread out by more than 15-30mins. If I was posting 20-30 tweets a day, this might make sense, but either an algorithm update or a manual setting to prevent this from happening would be fantastic.

shane gerrard
shane gerrard

Hi i need some serious help please, i have used hootsuite for quite some time now just posting a write up to all my groups on facebook on a daily basis and it has ran smoothly since i joined, but yesterday i noticed that when i click on the streams button its taking like 5 minutes to get to the page where i log into my facebook as the stream bar is scrolling through every group i have posted to they seem like tabs and i cant get rid of them as there are hundreds of them to take me to the page where i click on my groups that i want to send a message too. Eventually when i have ticked the groups i want to send too, the same process is happening again but worse as its scrolling through them twice before i can get to the scheduling page.....can i reset my dashboard? not my password

indmancok
indmancok

Why cant i see the auto scheduler posting in the Publisher......... is there any problem with Chrome or Safari ??

TommyCharles
TommyCharles

Why does the auto-scheduler spread the posts out so much? It's September 1st, and its scheduling news messages for Sept. 6th. 


amaradangeli
amaradangeli

Okay, this might be a little confusing, but bear with me and I'll try to be clear...


I use 3 social media platforms: Twitter, Facebook and Google +.  I've been using Auto Schedule since I signed up with Hootsuite about a month ago.  I've noticed that, despite telling AutoScheduler I'd like a max  of __ posts a day (in my case, I've now changed to 6) I frequently get more than the specified number of posts per day (usually on Twitter) which means I'll a span of days at the end of my scheduled content that are posting only to 2 of my 3 platforms.  This is sort-of okay because at least that content has already been posted to the 3rd platform so no one is missing out on anything however, I'd prefer if things stayed a little more uniform.


I've also noticed that occasionally AutoScheduler will 2 tweets for the exact same time.  This often leads to one of the tweets being overlooked.  Why is this happening?


I appreciate your help, thanks in advance!

sodiegotours
sodiegotours

Hello. 

I need help, I was wondering if there is a template of sorts on analytics that will show me what time of the day do people view a post and either "like" or "retweet" it. So that i can schedule the post accordingly. 


Thank you. 

sodiegotours
sodiegotours

Is there a template on analytics to see what time of the day people are viewing a post, so that i can schedule a post accordingly.

martinwo
martinwo

Dear Andy,


Just signup as a pro using. I have 10+ group in facebook and trying to schedule to send to these 10 group at a schedule time. Did I exceed the limit. I dont quite understand.


What are your thought ?


-Martin-

Guest003
Guest003

How many post per day i can do? Also the intervals of posting to facebook groups is it okay to schedule it every hour? 

CSLnutrition
CSLnutrition

Hello,

How do you set the maximum number os tweets per day when auto scheduling?

Thanks, great product. 

m36
m36

The problem with auto schedule is when you work for clients and they give you all the stuff you're going to post throughout a full month. Say you have 60 posts you want to spread throughout the month, autoschedule won't work.

Barb
Barb

Love this feature and am a die hard user but I can't figure out HOW to determine the number of posts I have scheduled in bulk.  Any tips?

JackieNotman
JackieNotman

I've been using autoscheduler for a while and it is brilliant except........ a couple of months ago it stopped working and it still isn't fixed!!!! Please, please get it fixed. I keep asking support but they are no further forward.

Thank you

Acrocephalus
Acrocephalus

Is there a way autoschedule a different number of dailky messages for different networks?

Julien Decam
Julien Decam

I agree with the fact that the option of set a number of post per day for each social media is missing. This is really to much post in one day. 

AnneMacLachlan
AnneMacLachlan

It would be awesome to be able to limit the number of posts that can be autoscheduled each day. For example, I don't mind 12 tweets going out daily, but I only need 3-5 to go to Facebook. It'd be great to be able to cap each platform :)

Git
Git

Hi, can i auto schedule for tomorrow? or any other day except today? 


Benzlerd
Benzlerd

It is amazing that this feature has been out for over a year, and at least 80% of the hundreds of comments I have seen are about the auto-scheduler posting way too often and how there needs to be a cap on the number of posts that can be sent per day.


Yet there still hasn't been an update to allow you to control that off the bat...


Do I have to post 100 off beat posts in order for the algorithm to finally realize that 12 times per day is too much? So much for a time saver.



patantconsult
patantconsult

Very good point. Some people auto schedule with a view to benefiting from optimal tweet times. Others auto schedule to save time. In which case it would be a huge benefit to be able to auto set the interval between tweets, and the start and end time for tweeting each day. If hootsuite can do this, they can eliminate the competition.

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@scottcaldwell Hi there,


Thank you for reaching out on our Blog post and my apologies for the frustration caused! 


Currently, the AutoScheduler takes the following into account: 

  1. High engagement time periods.
  2. Already scheduled content.
  3. Customized (user defined) settings; messages per day, time period and days applicable.

If you have a regular tweet going out at 8:30 am every day, this may be swaying your "high engagement" time in that direction. In this case, you can adjust your AutoSchedule Settings to not have AutoScheduled messages in the morning. Alternatively, if the exact time is very important to you, I would suggest manually selecting a time. 


I hope this information helps! Do not hesitate to reach out to the Support Owls @Hootsuite_Help on Twitter should you have any further questions!


Regards,

Whitney | @Hootsuite_Help | http://hootsuite.com/help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@shane gerrard Hi Shane, would you be able to reach out to us on Twitter @Hootsuite_Help ? Or, please send us a Private Message on our Facebook Page! We'd love to create a ticket for you so that we can better assist.  In regards to resetting your Dashboard, Can you try to clear your dashboard cache? Settings>Preference>Clear Cached Messages.


Thanks!

Sharin | @Hootsuite_Help | http://hootsuite.com/help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@Fun TV Web Hi there,


Thanks for reaching out to Hootsuite through our blog!


At this time, you have the ability to AutoSchedule any content you would normally post using the Compose Message Box. Just follow these steps here: http://ow.ly/BD5cf


I hope this helps! Please feel free to reach out to us over Twitter if you have any further questions. We are happy to help.


Best regards,

Christian | @Hootsuite_Help | http://hootsuite.com/help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

Hi @TommyCharles,


Thanks for your question - happy to help!


It's important to know that the AutoSchedule will select times based on your Settings. Once the maximum number of posts per day is reaching, it will move forward to the next day to find the next optimal posting times.


You can change your AutoScheduler setting via these steps: https://help.hootsuite.com/entries/21594338-Scheduling#settings


If you have any further questions or would like assistance with the AutoScheduler, please reach out to us on Twitter @Hootsuite_Help and we'll be happy to look into specific instance with you.


Best,

Kathleen | @Hootsuite_Help | Hootsuite Help Desk - http://ow.ly/dBnBz

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@amaradangeli Hi there,


Thank you for reaching out to us with your question!


We would like to have a Support Owl further assist you via a more private channel. At your earliest convenience, please send us a tweet @Hootsuite_Help, or send us a Private Message on our main Facebook Page, and we would be happy to create a HelpDesk Ticket for you in order to further assist via email.


Warm regards,

Whitney | @Hootsuite_Help | http://hootsuite.com/help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@sodiegotours Hi there,


Thank you for reaching out to us!


To clarify, our AutoSchedule feature does this for you! When you AutoSchedule a message to any social network, the AutoSchedule algorithm will schedule your message for a certain time of the day based on the following 3 factors:

  1. High engagement time periods.
  2. Already scheduled content.
  3. Customized (user defined) settings; messages per day, time period and days applicable.

I hope this information helps to clarify! For more information on AutoScheduling, please see: https://help.hootsuite.com/entries/21594338-Scheduling#auto

As well, if you have any further questions, do not hesitate to reach out to the Support Owls @Hootsuite_Help!


Warm regards,

Whitney | @Hootsuite_Help | http://hootsuite.com/help 

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@sodiegotours  Hello there,


Great question!

I'm afraid we don't currently offer an Analytics module that collects data on when people view posts.  This is a great idea for a module we could add though, and I suggest posting it up on our Feedback Forum for other owls to vote on too:

> https://feedback.hootsuite.com


Thanks so much,
Taavi @Hootsuite_Help - http://hootsuite.com/help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@martinwo Great question Martin!  The Auto Schedule feature does have a maximum limit to the amount of social profiles that you can schedule to at one time.  The maximum limit is 5 social profiles at a time when composing and auto scheduling the message.

I hope this helps!  
Best,
Sharin | @Hootsuite_Help | http://hootsuite.com/help 

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

Hi @Guest003 - thanks for your question!


When using the AutoSchedule feature, you can post up to 10 messages per Social Network in a given day. That being said, you can then manually schedule additional posts in the same day. 


Facebook's API does not allow repeatedly sending the same message or making the same post in a short timespan. You can find more information about the Facebook's posting rules here: https://www.facebook.com/help/150024915067534


It is recommended that you vary your messages content and stagger your posting times.


Best,

Kathleen | Customer Advocate | @Hootsuite_Help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@Barb

Hi Barb,


Thanks for reaching out to us! My name is Amy and I'm happy to help!


Currently, there is not a feature in the Publisher that displays the number of scheduled messages, this includes whether they are scheduled manually or via the bulk scheduler. 


That being said, there is a limit of 350 messages in total, that can be schedule in your Publisher at one time in the Publisher and you will receive an message when you have reached this message. 


I hope this helps to clarify, please feel free to reach out to us on Twitter!


Kind Regards,

Amy @Hootsuite_Help - http://hootsuite.com/help



Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@JackieNotman


Hi Jackie,


Thank you for contacting us! My name is Amy from the help team and I'm happy to assist you with your request.


We would love to further investigate this with you! Please reach out to us on Twitter at @hootsuite_help and we can look into this.


Thank you, Jackie and we look forward to hearing from you.


Kind Regards,

Amy | Customer Advocate | @Hootsuite_Help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@Acrocephalus

Hi there,


Thank you for reaching out us! We're happy to assist with your question.


Great question! As it turns out, this is currently not possible as it is only possible to set how many messages in total can be posted in one day. This is definitely a fantastic suggestion though. 


Feel free to suggest this on our feedback forum via:

http://feedback.hootsuite.com/forums/40182-hootsuite-com-web-dashboard


If you have any further questions, please contact us on Twitter at @hootsuite_help.


Kind Regards,

Amy | Customer Advocate | @Hootsuite_Help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@AnneMacLachlan  Hi Anne! 

I can definitely see how this would be helpful. While this is not currently integrated into our autoscheduler, I invite you to share this idea and vote for improvement here: http://ow.ly/tWUfp

This will ensure that you will be updated should any changes be made to this feature in the future.

If you have any further questions, you can always reach us on Twitter @HootSuite_Help.
Cheers,
Nicole @HootSuite_Help - http://hootsuite.com/help

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@AnneMacLachlan  

Hi Anne,

Thank you for reaching out to us! If you would prefer to have your messages autoscheduled in different quantities to different social networks, I recommend autoscheduling to the different networks separately. 

I hope this helps, Anne! Please let us know if you have any further questions. We'll be happy to help!

Kind regards,

Amy @HootSuite_Help - http://hootsuite.com/help

BusinessKingUK
BusinessKingUK

@Hootsuite_Help_Desk @scottcaldwell I have to agree with Scott here. I am in the UK and have the same issues. Sometimes I will write 10 posts and set them all to autoschedule, but then when I look at my scheduled posts in the stream I can see 4 of them have been scheduled for within 10 minutes of eachother.


I think this is a huge issue with the autoscheduling feature and I can see how you have kind of dodged the question above. This definitely needs looking into and fixing, it's the only thing that is making me look elsewhere. 


Thanks,

Danny. 

www.danny-barnes.co.uk

scottcaldwell
scottcaldwell

@Hootsuite_Help_Desk @scottcaldwell That's my guess as far as the 8:30 swaying my engagement times. Obviously if that goes out every M-F at the same time, the likelihood that it is being retweeted or favorited around 8:45/9 is pretty high.


I recognize that in the short term, I could adjust my AutoSchedule window to not begin until say 10:00am, but as I think long term, if my tweet frequency increases, and I move from 3 to say 8 or 10, I would still like to be mindful of intervals. Having the function to specify "Minimum Tweet spacing of 30 minutes/1hr/etc." would be a Godsend.

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@BusinessKingUK Hi Danny,


Thanks for the feedback.


The AutoSchedule feature is designed to maximize the reach of your messages. As such, they will send when at time that will create the best engagement with your audience. Sometimes this does mean the messages will send within a short period of each other.


Should you wish to look into this further, please reach out to us at @hootsuite_help or through http://www.hootsuite.com/help. We are happy to help.


Thanks, Danny.


Best regards,

Christian | @Hootsuite_Help | http://hootsuite.com/help

cindytudam
cindytudam

@scottcaldwell @Hootsuite_Help_Desk hi Scott, the 8:45-9 AM is applicable for any timezone right e.g. Pacific, Central, Eastern, European, Asia time etc..People are more likely retweet/favorite at this hour regardless where they are. Or this is more for Americans. I live in Europe (CET), don't know the optimal time for it. 

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

Hi @JackieNotman 


I can see that my colleague has reached out to you through your ticket. If you have further questions, we would be happy to help.


Please reply to your ticket via email and your ticket will re-open and your agent will be notified.


Much appreciated,

Kathleen | @Hootsuite_Help | Hootsuite Help Desk - http://ow.ly/dBnBz

Chloe
Chloe

@Hootsuite_Help_Desk @JackieNotman I have had the same problem with HootSuite as of about a month or two ago. Used the autoschedule tool in the past and it worked great, but now when autoscheduling posts they only go out once and I never see them appear again. I've adjusted the settings for the posts to go out 5 times per week, but they only go out once, and sometimes not even on all the social channels I have selected. I have reached out to HootSuite and received a ticket, but with no help and no further contact. Could you please give some serious help so we can fix this issue? I don't want to leave HootSuite as it is a great tool, but the lack of assistance with these issues has been quite frustrating and hinders the use of the platform with my overall goals.


Thank you

Hootsuite_Help_Desk
Hootsuite_Help_Desk moderator

@Chloe 


Sorry to hear about that.


Can you reach out to us @Hootsuite_Help and provide us with the ticket number? We'd love to investigate.


Mika @Hootsuite_Help - http://hootsuite.com/help