HootSuite blog – Social Media Dashboard

Owls are everywhere — or they seem to be at least — with conversations and coverage about HootSuite coming in from all corners of the globe.

To explore the opinions and anecdotes, we head east for a trip … starting in France and Spain, before flying over Eastern Europe to Russia, then moving towards China for a stopover before a return to Japan for more news from the enthused fans in Nippon.

Back in the nest in Vancouver after the whirlwind world trip, we sorted out the souvenirs and packaged up a fresh news round-up of very owl-ized articles for your international (albeit auto-translated) enjoyment.

So, put your seats and trays in an upright position and fasten your seatbelts for take-off across the Atlantic and the Pacific:

Descary.com (French) - HootSuite ajoute des outils de CRM et intègre Foursquare à son application iPhone

HootSuite adds CRM tools and features to its iPhone application Foursquare – If you are using as a client HootSuite Twitter, the service also offers the ability to filter information according to the level of influence of those you follow. Thus, you can determine a score Klout minimum for a tweet appears on your space.

Blog eTc (Spanish) – Se acaba la fiesta: Hootsuite de pago

These coins may not be valid in your country but can be spent on owl-feed

The party continues is over: HootSuite payment - One day had to happen. HootSuite, one of the best tools to manage social networks, was becoming too good to be true. Or at least, to be true and free.

{snipped}

Not the end of the world. The average user can use HootSuite as normal, a little lost. Yes, HootSuite in free version is the level (so that by eye) of Tweetdeck or Seesmic. Professionally can continue to serve for accounts with low volume and did not need a team behind.

Digitark (Estonian) – Kuidas mitmes sotsiaalvõrgustikus toimuvat ühest kohast jälgida?

How many sotsiaalvõrgustikus-out from one place to follow? - Today, the majority of active Internet users in Estonia joined some social networking, in order to obtain information and communicate with friends there. The more accounts, but it no longer be visiting the various portals. Help in the Web services and applications that bring together social media accounts in one place together. Tutuvstan briefly own favorite – Hootsuite.

Eikasia.cz (Czech) – HootSuite: 10 výhod pro správu sociálních médií

Hootsuite 10 benefits for the management of social media – Hootsuite is a website that will change your perspective on social media. Hootsuite is a web application that allows you to work with social media effectively. Hootsuite addictive application that will make you write an article for it without getting paid. I’ve never wrote a review of the software or online application. Hootsuite is but a tool, which you should at least consider, if you want to manage more than one account on the social networks.

Your Twitter (Russian) – Новые возможности HootSuite для общения в Twitter

This article mentions the new features in HootSuite and also includes 2 videos in Russian with a detailed overview:

New Features in HootSuite for communication in Twitter – HootSuite is an excellent service to work effectively in Twitter. Yesterday they presented new opportunities for all users.

Cnet China (Chinese) - HootSuite根据影响力分类Twitter用户

HootSuite Twitter users according to impact category – Beijing July 15, according to the foreign media reports, the social media management platform Hootsuite announced yesterday a launch of several new features to help SMEs better understand what Twitter users’ concerns are. HootSuite (hootsuite.com) is clearly trying to make more satisfied business owners.

Japan’s Cellphone Edge – HootSuite gets serious about Japan

This article is in English, but it covers the Japanese version of our service and has some insights from the HootSuite CEO, Ryan Holmes:

This week I attended a Digital Garage sponsored Open Network Lab event where I had a chance to chat with HootSuite CEO Ryan Holmes who was in Japan to spread the word about his powerful Twitter client. <…> Ryan revealed big plans for HootSuite in Japan. I was surprised to learn that he was able to meet with Softbank’s godfather Masayoshi Son.

Kotohanooto (Japanese) – HootSuite 1.1.2 for iPhone　日本語ローカライズ

A little outdated but still interesting article about our iPhone app was spotted in Kotohanooto blog:

Japanese localization HootSuite 1.1.2 for iPhone – A tool for managing multi-user dashboard and timelines and multiple simultaneous publishing, and sophisticated statistics tracking, HootSuite (the iPhone app: “HootSuite” (350 yen) and “HootSuite Lite” (free)) has been updated to 1.1.2 version.

Netafull (Japanese) - ツイッターのウェブクライアント「HootSuite」が高機能すぎてヤバい！！

Twitter web client “HootSuite” rocking some features are too high! – This is a detailed review of the latest HootSuite’s features. It has lots of useful information with many screenshots.

ITmedia News (Japanese) – アクセスの4割が日本から　カナダ製Twitterクライアント「HootSuite」日本語版公開へ

Made in Canada from Japan 40% of Twitter Client Access “HootSuite” to release the Japanese version – Popular Twitter client “HootSuite” (the Japanese version) will be released around July. Despite that the service is in English, 38 percent of all traffic comes from Japan. A Japanese support site was also published.

Isuraeru - Open Network Lab with HootSuite

Open Network Lab goal is to encourage innovation and Internet based Start-Ups, which may explain the 40 minutes long panel on “How Engineers can start Companies”. HootSuite recently launched a Japanese version of their service,with the aid of Digital Garage which is heavily invested in the Twitter phenomena and related tools/services.

More HootSuite

Pre-board your own flight by following HootSuite’s social bookmarks and/or follow @hootwatch to get fast access to all the missives from around the world.

News Roundup articles, Blog eTc, china, Cnet China, czech, Descary.com, elf owl, estonia, france, Isuraeru, ITmedia News, Japan's Cellphone Edge, Kotohanooto, Netafull, new features, news, premium, reviews, russia, ryan holmes, social media dashboard, spain, Your Twitter

You haven’t stopped talking about HootSuite so we’ll keep sharing stories with another HootSuite news round-up loaded with  your comments, case studies and compelling projects.

With the new school semester just around the corner, we thought now is a great time to see how social media can be used for research, sourcing and even librarians’ work. Plus, for new HootSuite owls, we’ve added in a couple of general articles and tutorials to help you earn an A+ in social media management.

As always, we invite you to follow HootSuite’s social bookmarks and/or follow @hootwatch to get the full firehose of knowledge. And now… here’s your homework:

oneforty – Featured Tweets: Mike Petroff Uses Hootsuite to Manage Emerson College Social Presence

Mike Petroff and his team at Emerson College are using HootSuite to help organize their social media efforts:

Hootsuite allows our account administrators to personalize the look and feel of their account, adding dashboard columns of search terms specific to their office. It also makes sharing and assigning replies between account administrators incredibly easy and traceable. Very rarely do tweets from our community go unnoticed. We can also share access to upcoming tweets and be on the same page with the events, stories and content that we’re promoting for a given week.

Library Tech Talk – Guest Post: HootSuite for Library Tweets!

This blogpost presents HootSuite to all librarians out there:

Librarians, If you have a Twitter account for your library, I highly recommend tweeting from HootSuite.com. If you currently tweet from the original web version of Twitter.com, follow these instructions to simplify tweeting on behalf of your library.

Want more HootSuite for libraries? “Using the Library Staff and Statistics to Create a Dynamic Twitter Program” covers it too.

Inc. – Shortlist of Twitter Apps for Your Desktop

This article focuses on different tools for managing Twitter, and the owl isn’t left out:

HootSuite—a great tool (and my personal favorite) with a user-friendly interface. All the standard Twitter functions plus the ability to track keywords and trends, post directly to Facebook, schedule posts, put followers into groups and the ability to manage multiple accounts. You can also track clickthroughs on your embedded links. HootSuite has both desktop and mobile versions.

Accelerated Online – HOW-TO: Setup HootSuite to Manage Your Social Media Accounts

This is a step-by-step guide to setting up HootSuite account with different social networks:

HootSuite is a web-based solution that allows you to manage your conversations on Twitter, Facebook, LinkedIn, Ping.fm, WordPress.com, MySpace, and FourSquare from a single application. Let’s look at setting up HootSuite to manage your activity on Twitter and Facebook.

Social Brite -  Set up a social media dashboard with HootSuite

Another good video aimed at non-profit groups which takes you through the process of adding HootSuite account:

The screencast above helps nonprofits take advantage of HootSuite’s new capabilities. As I say in this short tutorial, it’s one tool to manage your organization’s presence across a wide range of social networks. Very cool.

Associated Content – How to Get More PV’s and Promote Your Content to All Your Networks at Once by Using HootSuite

This is a detailed list of HootSuite’s features that help distribute your content through social networks like never before:

I have found a savior in the social networking/self-promotion/getting more PV’s venue and it’s as simple as they come. Check out the amazing HootSuite, it does everything all at once for you. I’m new to using their free service and even on my first day trying it, I fell in love. It’s a wonder, and a breeze to use.

Mashable – 11 Free Services for Scheduling Social Media Updates

Our wise geeks at Mashable included HootSuite in one of their latest round-ups (and yes, we enjoy each time this excellent tech/web/social news site mentions us;-)):

Hootsuite has a broad range of apps, including their web-based original, mobile apps (iPhone and Android), desktop apps (Windows , Mac and Linux) and add-ons for Firefox and Chrome, all with the power to schedule updates.

RedZebraWorks – HootSuite on Crazy Pills

The new HootSuite features are introduced in this article (which made it in the round-up just for the awesome title):

Clearly HootSuite is on the move to build out their product. So far, they are on the right track by expanding features that combine activities and resources to combine a series of related and routine activities into a single dashboard, which is a real time saver.

News Roundup Accelerated Online, apps, Associated Content, features, HootSuite for libraries, Inc., Library Tech Talk, mashable, oneforty, promotion, RedZebraWorks, scheduling, Social Brite, SourceCon, sourcing, statistics, video

Cool hat club -- HootSuite CEO Ryan Holmes and Tammy Camp

Replacing your RSS, one of the 20 sites to “Improve Your Twitter Experience,” and Blackberry excitement in Italy… all in a day’s work here at HootSuite HQ.

We truly enjoy seeing such great user created content about HootSuite and look forward to sharing your work with more fans. Thanks for your great work — consider adding your articles to our brand-new community forum.

Here’s a round-up of some recent accolades and tutorials and treats. As usual, keep an eye on all the HootSuite’s social bookmark stream and/or follow @hootwatch.

Tammy Camp - A Comprehensive Guide to HootSuite

HootSuite allows you to share add, edit, and share social network accounts, helping you manage your brand, or just helping you broadcast what you had for breakfast that day. If anything, unlike other aggregators, HootSuite is far more overwhelming than underwhelming.

It’s a beauty guidebook — thanks superstar Tammy!

Mashable – Top 20 Sites to Improve Your Twitter Experience

With its recent update and HTML5 support, social media dashboard HootSuite has become one of the most useful Twitter web applications not only for individual users, but teams managing several accounts. In some ways, HootSuite has the look and feel of TweetDeck with the big differentiator of it being a web-based application, not requiring any downloads.

It’s always a treat to be mentioned in Mashable — and we love their new short URLs too!

It’s Worth Noting – Replacing your RSS reader with Twitter + Hootsuite

We’re living in an age of information overload.  The difficulty isn’t finding information, but sifting through it to focus on what’s important and matters to you.

RSS feeds became commonplace several years ago and have been a great way to consolidate information sources using a RSS reader (e.g. Google Reader, iGoogle or even Outlook).  While these RSS readers served their purpose, if you’re looking for the most efficient way to sift through information or you’re just getting into this game, I suggest a Twitter + Hootsuite setup.

This is a great strategy — the RSS tool is a little bit under-known but so mighty when applied to a purpose. Cheers.

Wisnet.com – How to Connect Twitter and Facebook to HootSuite

HootSuite’s feature-rich application gives anyone the ability to post updates to their social networks, including Facebook and Twitter. This tool can be used by your business to manage multiple networks using one interface. HootSuite has many features including the ability to schedule tweets, add attachments, and shrink long web addresses so they fit nicely on Twitter – which is restricted to 140 characters.

Screenshot from: Wisnet.com - How to Connect Twitter and Facebook to HootSuite

Another great guide with excellent annotated screenshots covering a lot of material – wow!

BlackBerry Italia – Hootsuite, aperta la beta pubblica del client Twitter per palmari BlackBerry

Google translation: For those who do not know yet HootSuite essentially offers a suite of tools to manage their presence on Twitter and other social networks – like LinkedIn – and given the continuing growth of people using Twitter have thought to open enrollment to their free beta RIM BlackBerry handheld.

They are even excited about HootSuite for Blackberry in Italy — Grazie tanto!

Aubreandrus.com – Latest Social Media Obsession: HootSuite

But is it really that amazing? Yes. You can check your facebook, twitter, linked in, foursquare, and even WordPress blogs in one place. Again — all on ONE page. One log-in. One easy password.

Glad to hear you share our obsession with making amazing-ness.

Need More?

Keep an eye on all the HootSuite’s social bookmark stream and/or follow @hootwatch and be sure to let us know in the comments if there is a great article we’ve somehow missed.

News Roundup mashable, news round-up, News Roundup, rss, tammy camp, tips, tricks, tutorials

Argh HootSuite buccaneers! Here’s a fresh news round-up to share more “Social Owl” feedback and reviews, plus some tasty iPhone bits too.

To all of you who are spreading the HootSuite story — thanks! We enjoy reading your remarks and gathering your feedback to make HootSuite even ummm… hoot-ier.

We’ll keep the news round-ups coming in the days ahead but if you need more, check out HootSuite’s social bookmarks stream and/or follow @hootwatch for the first notices.

Now, here’s your fresh dossier:

The BizCATS – REVIEWS: HOOTSUITE – How to Manage Your Social Network Marketing

Tim McMahon – We’ve watched Hootsuite for some time as well as being an active user. One thing that’s impressive is that in their ultracompetitive product space, the company consistently brings out improvements and enhancements – even to the free version! Their latest announcement brings some great new features in the Social CRM arena that will be of real interest and value to many of us.

Macworld and PCWorld – HootSuite Adds Foursquare Integration, IOS 4 Support

HootSuite, an app aimed at Twitter and Facebook power users, now features Foursquare integration as well as support for iOS 4’s app switching features, thanks to an update by Hootsuite Media that arrived on the App Store this week. Version 1.1.5 of the iPhone app also promises performance boosts, and customizable re-sizing of fonts.

National Post – Amber Mac: Social Media for Authors – The Tools

Amber Mac was a recent guest presenter on a HootSuite U webinar. Amber had some great things to say about HootSuite is this article:

HootSuite – Don’t be fooled, social media does take time.  Fortunately, HootSuite can save you time.  What I love about this service is that you can use it to send a status update to multiple social networking sites at once.  For example, I use HootSuite to send a post to Facebook, LinkedIn, and Twitter at the same time.  You can also use this tool to schedule messages, just in case you’re going on vacation or don’t want to forget a certain date, and it will allow you to measure your link traffic.

CalvinAyre.com – Why I’m switching from Tweetdeck to Hootsuite

With all of the noise in the Social Media space lately it is nice to see a company providing tools that simplify the needs of individuals and business. I look forward to using Hootsuite moving forward and seeing the company grow. I’m sure Invoke Media will be launching some more interesting tools and applications in the near future and I will be sure to cover them here on the Tablog.

Mobile Knots – Hootsuite for iPhone gets Foursquare Integration and iOS4 support

This update, which is applicable to both Hootsuite Lite (Free) and Hootsuite for iPhone ($2.99) includes the much requested Foursquare integration, customizable fonts re-sizing, ability to choose between twitter’s native RT style or the original RT style or both and support for iOS4 features like App Switching etc.

Cynthia Markets for Today – How I Love Hootsuite!

So with all this social media that I do for fun, how can I post all my information for all of you in an efficient and effective way to use my time wisely?  You guessed it:  my friend, Hootsuite. The best friend a social media strategist could have.

With Hootsuite, you can have more control over your content updates AND you can track click statistics with Hootsuite’s built in analytics.

More

Remember: check out HootSuite’s social bookmarks stream and/or follow @hootwatch for the first notices for all the news.

News Roundup elf owl, foursquare, hootsuit, hootsuite news, ios4, iPhone, News Roundup, social media

Look at me, now look at your Twitter tool #oldspice

Influential Releases

With 2 big releases this past week, there’s enough news to fill a half dozen news round-ups so let’s get underway with a focus on influence measuring.

We added Klout scores to HootSuite a few releases back to help gauge the breadth and power of individual networks. This time around, we added a “filter by Klout score tool” which allows you to only display Twitter messages send by people with a specified score.

While not perfect by any means, these algorithmically-produced score allows you to learn which followers and contacts enjoy the widest reach which is deal for quickly identifying campaign candidates or response priority.

A few campaigns have made a splash by using Klout to identify influencers and then outreach to them with their offers.

One example is Virgin Airlines who tracked down high-Klout-ers in San Francisco and Toronto and offered free flights to promote the airline’s new service between those two fine cities.

Mashable provides some more background using the example of a Toronto-blogger Breanna Hughes who scored a free flight with her 42 Klout score. Despite the significant perks, there were not coverage requirements.

Another participant was Social Media Club’s Chris Heuer who used his flight to host a club meeting in Toronto, ergo:

ChrisHeuer: stoked to be going to TOR w/ help from @VirginAmerica (thanks to @klout). going to do 1st @socialmediaclub visit to TOR & Niagra #VXToronto -  5:45 PM Jul 14th

In the past few days, many HootSuite users have mentioned their thoughts about the tool and some speculate how the Klout scores are tabulated while others question the idea of measuring influence.

Here are a few which we gathered for your perusal to tactical ways in which people might use this tool. As usual, you can grab the full firehose of HootSuite news via the social bookmarks stream and/or by following @hootwatch.

How Klout Scores Work | Engauge Blog & @KathleneHestir » How Klout Scores Work

Hootsuite released new social CRM tools yesterday that allow you to filter your keyword and search columns for Twitter by keywords – and even more importantly by influencer. Recently Hootsuite also integrated Klout Scores, a score that measures your influence across the web, into their dashboard metrics.

So now, for instance, if you manage a Twitter account for an ice cream brand you can do a search across Twitter for people talking about ice cream and sort these people by their Klout score or influence. This is extremely helpful because community managers no longer have to spend half their time searching for influencers – now audiences can easily be sorted by Klout score and more time can be spent reaching out to people most likely to help you spread your message.

New HootSuite Features Offer More Insight About Your Customers | Read Write Web

Using the influence scoring algorithm developed by Klout, HootSuite allows users to sort their followers by who has the most influence on Twitter, enabling companies and brands to better prioritize their Twitter conversations.

Klout and HootSuite: when influence becomes a self-fulfilling prophecy | Social Signal

Klout’s newfound, well, influence has landed it a special place in the heart of Twitter web app HootSuite. (By the way, I’ve been using HootSuite heavily for the past few days, and can report it’s amazing.) You can now filter the people you follow so you only see updates from those who surpass a certain Klout threshold.

Top 20 Vancouver Twitter Peeps Based on Klout Score | Kris Krug

Criticize as you may… I don’t post this for any sorta ego stroke but because for power-users of Twitter the data yielded by Klout is fascinating. Who influences you? Who is influenced by you? Which the topics you talk about online do people engage with the most?

I also noticed that Hootsuite just recently added Klout scores next to all users profile information. Useful way to at-a-glance figure out what some is all about.

Klout and the Incalculable Value of Surprising Influencers | Tod Maffin

The recent release of the excellent and free Hootsuite social media dashboard now lets you filter tweets by Klout. In other words, you can see a stream of people who are tweeting about your brand — and can tell Hootsuite to only show those people who are very influential on the Internet. These are the people you should focus on. Invite them to participate as advisory board members. Send them a gift certificate. Invite them to your next staff party.

This screenshot shows one of the Hootsuite columns I run — a search for any time someone mentions my Twitter username, but only people with more than a Klout Influence Score of 39. These are the people who others trust to bring them valuable content. They are paid attention to.

Hootsuite’s Got Klout | Klout

One of the features we particularly like (admittedly, we’re a bit biased) is the new ability to filter by Klout Score. Sometimes you have more mentions and updates than you can possibly keep up with and the only way to keep sane is to filter. Hootsuite allows you to filter by our influence score as well as by keyword.

Twitter Tools: HootSuite Rocks | The First Impressions – Kapil Apshankar

Filter By Influence: The influence word seems to be popping up all too frequently since the last couple of weeks. I had a bunch of posts on the same topic here last week – (Trust + Influence) Exceeds (Fame + Power) In Social Media.

I have been gaining a lot of insight into Twitter behaviors using the Klout index – based on the Klout algorithm. Though there are opponents of the Klout algorithm, and it too has its own set of limitations, this is still a pretty good start that goes a long way in improving my Twitter experience and making it relevant to me.

HootSuite Update Gets You Down with the In Crowd | Marketing Pilgrim

Twitter dashboard HootSuite added a new layer of functionality this week that emphasizes the influencers in your social media crowd and further lays the ground work toward becoming a pay service.

New Hootsuite Has “Klout” | Office Divvy

The popular social media tool to manage Twitter and Facebook status updates, Hootsuite, released their newest version: Hootsuite 5.0.

One interesting feature is “Klout” with twitter-user scores based on Klout.com’s klout-scores, which is the influence metric. It measures overall influence through 25 variables broken into three categories; True Reach, Amplification Score and Network Score.

Bonus: Just a couple more which sort of fit with the others.

HootSuite influence classification according to Twitter users | CNET News Service (Chinese)

Note: You might want to get your translator out for this post in Chinese.

HootSuite For Sourcing | The Source Newsletter

Note: Sourcing is the research part of recruitment industry. “Sourcers” are master web searchers with ability to find *anything* and prove their mettle at conferences with Grandmaster challenges. While Amybeth’s article mostly reviews some other new features, it’s an easy connection to know that influence scores will get you noticed faster when looking for gigs or clients.

Update

Here are a few more posts abot Klout (not HootSuite) to add to the conversation about influence:

Influence is More Than Klout-Deep from The Online Strategy House by Guacira Naves

Social Media: Does Your Klout Really Matter? by Veronica Heringer

More to Come

Expect a few more news round-ups in the coming days while we archive reactions to the releases. As usual, you can grab the full firehose of HootSuite news via the social bookmarks stream and/or by following @hootwatch.

News Roundup articles, breanna hughes, chris heuer, influence, kk, klout, kris krug, masahble, read write web, rob cottingham, social signal, sourcing, tod maffin

This Owl is Social

Another release from HootSuite? Yes, you heard us right. We have called this new release Social Owl and have added even more features to help manage your customer service, relationships, and filter by keyword and influence.

There are already some posts about Social Owl floating around so we thought that we would bring them to you.

Twittercism – HootSuite Adds Influence And Keyword Filters, User Insights And Announces Premium Paid Packages

Shéa Bennett writes: Some new updates from HootSuite today, which already was (in my opinion) the closest thing we have to a perfect Twitter client, and with each upgrade gets that little bit better. These new features – which the company has termed social relationship and support tools - aren’t going to change your world, but they’re welcome and for some users will have value.

Dannybrown.me – Hootsuite Just Took the Lead in Third Party Twitter Apps

Danny Brown writes: The company had already made a substantial update recently, with the introduction of HTML5 compatibility on its Twitter client. This update included site analytics via Google, geo-search options for local tweets, drag-and-drop image uploads and InstaLoad for better performance issues all round. Now, however, it’s upped its game considerably and offers the best Twitter experience for business and personal use.

Svartling – The best Twitter desktop client HootSuite Adds Customer Relationship and Support Tools

Svartling writes this all the way from Sweden: I’ve used Hootsuite for a long time now, and it gets better and better all the time. I’m a bit worried about the coming “premium” features though. Let’s hope the free version still will be good..

Note: Don’t worry about the free version Svartling. HootSuite will continue to be free for about 95% of users while the premium users will enjoy access to some extras like features, high limits and prioritized support — at a thirty price.

Website Magazine - Social Smarts and Hootsuite

Peter A. Prestipino writes: Social media dashboard Hootsuite unveiled some smarter, more social tools which aim to satisfy the blurred lines between marketing, support and technical messaging as Web users increasingly conduct their interactions across multiple channels.

More to Come

We’ll round up more news in the coming days. Don’t blink because there are more announcements coming up. Keep on hooting!

News Roundup CRM, filter, influence, insights, keyword, klout, News Roundup, social owl, Support, zendesk

Global Owl

HootSuite is truly an international social media dashboard and we love it that way. Why? Because we find fulfillment from seeing the actions and activities of users all over the world who are helping one another learn how to use the social web to spread messages to audiences from anywhere.

We’re working on providing more people a personalized experience in their own language with translation and localization on both iPhone and web versions for HootSuite which is exciting enough to celebrate on your vuvuzela.

While we keep working at our tasks, here’s a fresh news round-up with a sampling of what people are saying about HootSuite in their countries to peruse while you watch the finals of the FIFA World Cup — after which Twitter traffic may even return to “normal.”

The original posts are translated from the native languages using the wonders of Google Translate to give you the gist of what they say.

Let’s get going:

TwitterSmash (Germany) – HootSuite im Unternehmen

HootSuite in the company – This post comes from Germany and the author describes why they have chosen to use HootSuite. They go through the advantages (Vorteile) and disadvantages (Nachteile) of the social media dashboard. Danke for the feedback.

Descary.com (French Canadian) – HootSuite5, l’un des meilleurs tableaux de bord pour réseaux sociaux

HootSuite5, one of the best dashboards for social networks – Benoit Descary is from Montreal and writes that he wasn’t the biggest fan of HootSuite until the introduction of HootSuite5. He goes on to describe many of the new features in the HootSuite5 release and calls HootSuite “a true dashboard for social networks.” Merci Benoit!

Internet Watch (Japanese) – Twitterウェブクライアント「HootSuite」が日本語化、HTML5対応の新機能も

Twitter web client “HootSuite” of Japanese language , HTML5 support new features – Japanese users are excited about the localized version for their language and in this article, they extol the virtues of HTML 5 including “drag and drop” ability and improved performance along with the Japanese-i-fication.

Midia boom (Portuguese) – HootSuite | Nova interface em Html5 e recursos aprimorados para Redes Sociais

HootSuite | New interface and enhanced features in HTML5 for Social Networks – In this post, Chico Montenegro writes about some of the new features such as geo-location and themes from the HootSuite 5 update. We hope this is helpful for HootSuite fans in Brazil.

GeeksRoom (Spanish) – GeeksRoom Review: HOOTSUITE renovado: Lo bueno, lo maluco y lo pésimo

GeeksRoom Review: HootSuite renovated: The good and the bad – In this frank review of the HootSuite 5 update, Eduardo Wheeler writes that he likes the improved profile view, the themes, as well as the not so new scheduling feature.

Eduardo balances the good feedback with the bad and mentions a few other things that he would like to see improved. In the end, Eduardo remains a daily user and recommends HootSuite to professionals managing multiple social media accounts.

elNuevavodia (Spanish) – No dejes que la tecnología te esclavice

Do not let technology enslave you – In this provocatively titled post, Leanne Italie shares life-hacking productivity tips from former Google exec and congnitive scientist Douglas C. Merrill incuding using HootSuit to manage your social interactions so they don’t get out of control and control your day. Not much about HootSuite but interesting nonetheless.

TechVibes – Hootsuite’s Vorsprung durch Technik

Techically written in English but TechVibes’ Jeffery Simpson has some fun with Google Translate in writing about HootSuite’s localization: Forgive Babel Fish’s shoddy German, but it just did not feel right to title a post about the addition of localization support to Twitter manager extraordinaire HootSuite without at least trying to make it multilingual.  Localization support for Japanese, Spanish, Portuguese and German joins the previous translation services that the application offered in its last update.

More HootSuite

Remember, you can catch all the HootSuite news via the social bookmark stream and/or by following @hootwatch for the full firehose feed of media mentions.

News Roundup french, german, HootSuite, international, japan, news, news round-up, translate, Twitter

This time around, the news round-up finds some new developments in business, partnerships and politics with dispatches from California to the Kremlin (well Washington DC anyhow).

As usual, catch all the HootSuite news via the social bookmark channel and/or follow @hootwatch for the firehose feed.

Aria Systems – HootSuite Selects Aria Systems to Monetize Twitter and Other Social Media

The folks over at Aria Systems issued a press release via wire and blogpost today talking about impending partnership plans with HootSuite.

HootSuite recognized an opportunity to develop recurring revenue streams for premium features and services that provide additional value on top of HootSuite’s core free client. HootSuite needed a revenue automation platform that supported a “freemium” business model, provided secure payment card handling and immediate service activation for paying customers, as well as automation for downstream billing and collections processes.

Given HootSuite’s historical agility and rapid evolution, the company also recognized that they needed a “future-proof” monetization platform that could enable their current model while providing complete flexibility for the future. Finally, the system had to integrate easily with HootSuite’s backoffice accounting systems. HootSuite chose Aria after reviewing several SaaS billing alternatives.

Great Aria! We look forward to seeing what we can come up with together with the SaaS.

The Atlantic Wire – Twitter Brings White House, Kremlin Together

You probably caught the news of the Russian President’s foray to Silicon Valley to visit entrepreneurs and execs from Google, Apple, and Twitter who helped him set up his own account. Of course, in true diplomatic fashion, the White House replied to the Kremlin’s translated tweet and chose (the Canadian made) HootSuite to deliver the tidings.

On Wednesday, Russian President Dmitry Medvedev toured the headquarters of Twitter. Besides having a fruitful cultural exchange with Twitter co-founder Evan Williams, he also fired off his first tweet.

You can keep up with both Russian President Medvedev’s English Twitter as well as The Whitehouse Twitter.

The Washington Post – Obama discovers ‘Twitters’ …

Of course each word from the White House is monitored whether by mouth or by web and this Twitter exchange was no exception with the pundits piling on the gaffe. Mixing Twitter and Hooters to get HootSuite? Well, not exactly but we encourage all politicos to use the tool no matter their command of the lexicon.

Twitters? This sounded like either a nervous condition or a cross between Twitter and Hooters. Actually, there already is a cross between Twitter and Hooters: It’s called HootSuite — from which Sharron Angle, the tea party celebrity hoping to dethrone Harry Reid in Nevada, tweeted this on Thursday: “We have now passed Harry Reid in number of Facebook friends on our “sharronforsenate” page! Let’s keep this growing!”

Who says great political oratory is dead?

Confused? This video shows the usually loquacious President Obama fumbling name of the almost-ubigitous micro-update tool for the amusement of geekerati everywhere:

(video)

Video posted by CQblogger

BIV Business Today – Ryan Holmes Profile

Speaking of Presidents, The HootSuite CEO was profiled in Business in Vancouver newspaper in an interesting article about HootSuite’s origins and direction.

Curt Cherewayko writes: The success of Invoke and other ventures on Holmes’ entrepreneurial scoresheet suggests that HootSuite will be another innovative online revenue generator to emerge from the funky work-play space in Gastown that Holmes and the Invoke-HootSuite team call headquarters. {snip}

The company is attaching a “freemium” model to the service in July, which means that users will be still be able to use HootSuite freely but will have to pay for additional bronze, silver and gold standard services offered within it.

“HootSuite has big potential in terms of the amount of traffic it’s pushing,” said Holmes from an Invoke boardroom down the hall from the head office he shares with his dog.

He explained that HootSuite, which manages one million social media accounts for about 400,000 unique users, will try to monetize the 3% to 5% of accounts that are most active.

Those accounts are generally owned by large brands from the media and retail space including Conde Nast, AOL, Banana Republic and Dell.

They use HootSuite to dig up analytics about, and to monitor and add to, the larger conversation in the social networking spheres of Twitter and, more recently, Facebook and LinkedIn.

“Those people are thoroughly entrenched,” said Holmes.

“The free users will either always stay free or they’ll at some point find some features that are worthwhile for them to upgrade to.”

WSJ.com – How Twitter and Facebook Can Get You Better Service At Hotels

The Wall Street Journal shares some tactics for hotels helping guests. In this example, the manager of a Marriott Hotel in Orlando uses HootSuite for real-time monitoring of guest sentiment as well as prospecting for new customers. The nuances of the job are illustrated in this comic strip:

Sarah Nassauer writes: At the Orlando World Center Marriott, Mr. Long and Ms. Pribila track what is said about their 2,000-room hotel every day, and often into the night.

One recent afternoon, Mr. Long peered at the computer in his small windowless office and opened up HootSuite, a program that lets users organize the millions of comments passing through Twitter at any given moment. He scanned the lists he has permanently set up on the software: current guests, past guests, people tweeting about Orlando hotels (so he can send notes to try to drum up business.), people tweeting about his specific hotel, and people tweeting about a conference currently at the resort. He checks HootSuite at least once an hour on his iPhone, often glancing at it while roaming the sprawling resort dotted with palm trees.

Via the hotel’s @TheFrontDesk account on Twitter, he and Ms. Pribila chat with future, current, and past guests. They answer questions and confront complaints. Then Mr. Long moves on to FourSquare, a website where people can use their mobile device to broadcast their physical location to friends, known as “checking in” at a location. “We monitor these people as well,” says the 28-year-old.

Small windowless office? Sounds like Mr. Long needs a room upgrade! PS We’ll be down to visit if summer doesn’t arrive here soon!

More HootSuite

Remember, you keeners can catch all the HootSuite news via the social bookmark channel and/or by following @hootwatch for the full firehose feed.

News Roundup customer service, Entrepreneur, Facebook, Hotels, Medvedev, monetization, Obama, SaaS, Twitter, Twitters, Whitehouse

The HTML 5 Vibe is Alive

After yesterday’s mighty launch of HootSuite 5, this nest of Owls is ready for a weekend of replenishing the fingers and brain. But before we shift to summertime leisure mode, we want to share a few awesome vids, pods and posts made by HootSuite users about the new release.

The Owl loves the attention - photo by @jasonkovacs

Video Fest

The video offerings include 2 versions of instructions about choosing your ReTweet style, a disco-fied review of new features, plus a getting started guide for new HootSuite users.

HootSuite5 & HootSuiteLuv from Nicole Yeary

HTML5 meets HootSuite ~ HootSuite5 smashed it again with incredible updates, of which I couldn’t pick one favorite. So Amazing – You really have to try for yourself, but I wanted to share HootSuite5 from my perspective. *Of course this is not an official HootSuite video

How to change back to “normal” retweets in Hootsuite — 107designs

Along with Hootsuite’s new interface came Twitter web retweets, which I’m not fond of in the least. After I discovered that it was optional, I thought I’d share how to change it back to “normal”. Hope this helps.

New Hootsuite Features on thegrandmamaryshow

Hootsuite 5 came out and it looks fabulous! One vital change you need to make is to change the RT feature and I show you how in this video.

Quick Start Vid

This one is handy for new HootSuite is a great foundation for new users but was released before the update. How to Use HootSuite -– A Quick Start Guide for Beginners by Technically Speaking

More Treats

Seeking audio commentary? Download this podcast:
Generally Speaking Production Network #046 Social Media Serenity

Seeking alpha-geek commentary? Mashable’s your source:
HootSuite Adds New Features and Fresh Interface with HTML5

{Update} Seeking stats knowledge? Evolutionary Designs has a post:
Quick Tip: Learn How to Integrate Google Analytics with Hootsuite5

Seeking a little bit o’ funtimes? Here ya go:
Four of the Most Awesome Hootsuite Updates | expertSEM

1. Blue Steel and Magnum- Way to go with class and choose two of the Derek Zoolander’s mind-alteration, hip gyrating looks.  Points simply for being that cool.  But, beware Hootsuite, “it’s not easy being really really good looking.”
   

More Hoots

For more HootSuite5-specific news from around Inida, Brazil, Spain, Sweden, Poland, Japan …. well you get the idea … check out the HootSuite social bookmark stream and/or follow @hootwatch for the firehose of coverage.

News Roundup blue steel, HootSuite, hootsuite5, magnum, mashable, news, news round-up, zoolander

This news round-up focuses on a few posts discussing social media efficiency, international versions, media convergence, plus planning and measuring strategic campaigns.

Take some time to enjoy the knowledge and let us know which articles you particularly enjoyed.

As always, catch more HootSuite news via the social bookmark stream and point out any articles we’ve missed in the comments.

Here we go:

Business Week – Stop Wasting Time on Social Media

Karen E. Klein and Ivan Misner (founder and chairman of business networking organization BNI.com) in a Q&A:

There are great services they should be using like Ping.fm, Seesmic, and Hootsuite.com. You can go there and it ties all your social media together. In other words, they’re probably logging on to their Facebook account and going to their page and typing in their message, and then going to Twitter and LinkedIn and doing the same thing. It kills time. If you use sites like this, you write one message and they ping everything so you’re not spending 20 minutes to do what you can in three minutes.

Some great tips for working efficiently – thanks Karen and Ivan.

ADO Strategies – Application Convergence: Have you seen the new Hootsuite?

Application Convergence: Have you seen the new Hootsuite? from ADO Strategies

Matthew Snyder writes:

What we have seen is that our friends in Vancouver  (Hootsuite) have really looked to market differentiation with these translation tools.

{snip}

When I saw the announcement in April by Hootsuite I felt like they were really listening to the customer; as there must had been lots others like me with the same predicament.  In my mind this is a big move by the Hootsuite folks in their attempt  at this and even though we have not yet seen this capability on Facebook,  MARK MY WORDS….. This is going to be one of the most important features for them with their 500M users in the coming months.  If they do not buy Hootsuite, then they will do this themselves by the end of the year.

Interesting points Matthew — we definitely feel it’s important to embrace users from around the world and take a true global view of the impact of the social web. Now, about HTML 5 …

CommunicateAsia – Hootsuite Awarded a Big Hat Tip (from me) for Thinking Like an Internationalist

Michael Netzley writes:

Hootsuite, one of the major tools for Twitter lovers, now has translation built into its iPhone app — Japanese, German, Spanish, and Portuguese. While this does give us access to one of the world’s truly leading digital markets, Japan, other Asian countries are not yet included (I remain hopeful). Still, a big hat tip to Hootsuite for thinking like an Internationalist! A rare thing in the 21st century, so much appreciated.

We’ve since added localization for Korean and Arabic to the iPhone with more language choices to come – thanks Professor.

thoughtpick – 4 Awesome Web-based Twitter Clients

M. Bamieh writes:

If you can appreciate the utility of an electric screw driver over its traditional cousin, you will appreciate Hootsuite. {snip} This is a heavy application, and certainly more enterprise centric providing you with a command console worthy of a marketing department HQ. If you have many Twitter accounts to manage or you are a star and would like to manage the accounts of your Twitter account ghost writers this is the tool to use.

HootSuite loves marketing departments and Twitter stars alike

inmanNews – How to measure social media strategy and success

Katie Lance writes:

Along with Google Analytics, I utilize the statistical feature in Hootsuite. I think Hootsuite is a must for any social media manager or anyone who is consistently managing a social media campaign on different platforms.

Once you are logged into Hootsuite, to view your statistics, look at the lower-left-hand corner of your screen and click the “Launch” button. From there you can check your stats summary or individual messages by clicking “Summary.”

Glad to hear Katie – have you tried the custom URL parameters yet?

Youngentrepreneur – 8 Awesome Tools Every Entrepreneur Needs

Navid Zolfaghari writes:

Through Hootsuite’s unique social media dashboard, you can collaboratively schedule updates to Twitter, Facebook, Linkedin, Wordpress and other social networks. Hootsuite helps organizations launch marketing campaigns, identify and grow audience, and distribute targeted messages across multiple channels.

Thanks for putting HootSuite at the top of the list Navid – we concur with many of your other tips too.

The WELDer – How To HootSuite Like A Pro

How To HootSuite Like A Pro from The WELDer

Gretchen Stone writes:

The beauty of HootSuite is that unlike some other apps, you can update multiple accounts from just one platform. So, for instance, if you’re tasked with managing your company’s profile, you can also update your own without having to log out. You can even send the same message to both, cutting your typing time in half.

{snip}

Short cuts like HootSuite take the frustration out of keeping up with your online presence and more importantly save time for busy executives.

Great tips and love that header graphic with the superhero lad.

StayOnSearch – Using Hootsuite to Manage Your Twitter Engagement Efforts

Mark Thomson writes:

In my personal opinion, I have found Hootsuite to be by far the best Twitter client out there.  I’m sure a lot of people can make an argument for clients like Tweetdeck and Seesmic, but I find Hootsuite to be the most user-friendly, feature-rich, and up-to-date Twitter client available.

The interface is clean, customizable, and includes a wealth of information about your twitter account.  Let’s take a detailed look into how Hootsuite can be used to manage your daily engagements for both personal and business use.

We’re glad you are on-board Mark and props on a very comprehensive roundup about HootSuite.

Social Media for Dealers -  Twitter tools profile: HootSuite

The first tool we’re covering is HootSuite. HootSuite is a “professional Twitter client”, fancy for “free tool that allows you to post, schedule future posts, track, follow and stay updated with your Twitter strategy”.   Check out the article “How to Get the Most Out of Social Media Using Hootsuite” by Zachary Sniderman on Open Forum. He does a great job over-viewing Hootsuite.

{snip}

HootSuite offers the best tracking options of the Twitter tools we’ll cover. It offers statistics and tools that can tell you anything from what links were clicked on (and when) to which sites are sending traffic your way.  Of course it also measures retweets, replies, and mentions.  It’s a great way gage your success and set benchmarks for the future.

In case you were wondering, “Dealers” in this case means RV dealerships – nothing nefarious

More

As always, catch more HootSuite news via the social bookmark stream and let us know about any we’ve missed in the comments.

News Roundup asia, business week, convergence, Facebook, japan, localization, news, News Roundup, pro, social media, strategies, strategy, tips, translation, Twitter