Streamlining Social Support ~ #HootSuite University Lecture Series

By Kirsten • 2 years ago • 4 Comments

HSU Lecture series

Your customers have questions, and social media is quickly becoming the go-to for answers, or in worst-case scenarios, a soap box to broadcast frustrations. Fortunately for the social business, it’s also an excellent forum for customer support teams to engage with users.

To help you understand the value and best practices of using social media for support, HootSuite University is pleased to present Streamlining Social Support: Turning Community Into Value. Hosted by Don Baron of Get Satisfaction, this 30 minute installment of our ongoing lecture series will show you how to decrease the cost of your social support and increase customer happiness.

Watch it Now

Using case studies from large B2C brands like Pampers, Rhapsody Music and Mint.com, you’ll learn how to:

  • Humanize conversations and respond to feedback, questions, and concerns
  • Turn Facebook posts and tweets into real conversations with your customers
  • Listen to your customers across different platforms, and streamline your responses
  • Let Google work for you by optimizing your customer support questions for search
  • Build community into brand loyalty by connecting a lifestyle to your brand
  • Measure your success with analytics to decrease support costs

Meet the Speaker

Don Baron is the Director of Business Development at Get Satisfaction

Don Baron is the Director of Business Development at Get Satisfaction, where he develops partnerships and alliances. Get Satisfaction is an online community software that powers the world’s best brands to solve problems, give a voice to champions, bring out the best ideas and drive better business. Get Satisfaction was recently a part of the HootSuite App Directory launch and is now accessible right from your dashboard!

This feature presentation is one of many in HootSuite University’s growing library of social media content, and is available to the public for one week only.

Learn More with HootSuite University

HootSuite University is an online learning program aimed at delivering best in class education about HootSuite and social media management. In addition to instructional video lessons and the HootSuite Certification program, HootSuite University also hosts a lecture series with the best educators in the social media industry, in addition to an industry jobs board.

Author: Kirsten

Kirsten Bailey has written 15 posts for the HootSource blog..

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4 comments
Wall Stickers
Wall Stickers

HootSuite University Lecture Series -- This is fantastic.Good job.

Dave Olson
Dave Olson

Glad to hear - are you using HootSuite in Portuguese yet?

Imobiliárias em São Paulo
Imobiliárias em São Paulo

I'm also really enjoying it, I am developing three projects when they are ready post here the links to see, thanks for the commitment Hoot Suite!

walmart oil change
walmart oil change

I have been a fan of get satisfaction for a few years now. I use their app on a website for a retail store that I own and it really makes for a great environment that customers can communicate with me and other customers. It is great to see that Hootsuite is making partnerships with other great companies.

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