Socialize your Super Bowl Party with a Second Screen

Owly connects with other fans in his Super Bowl XLVII second screen. Are you following the social media game?
You’ve made your three-layer dip, the beers are in the fridge and your friends are on the couch. But where’s your phone? What about your tablet?
HootSuite wants to make sure that your second screen becomes the most valuable player of your Super Bowl party, and we’re going to show you 3 free ways to do so.
Super Bowl XLVII Command Center: The Ideal Second Screen
With the big game playing out on the social media field before the players even take the field, HootSuite created the Super Bowl XLVII Command Center with fans in mind. The command center allows you to track the Facebook and Twitter mentions of both the Baltimore Ravens and the San Francisco 49ers to see what football fans wearing your colors (or the other team’s colors) are feeling and saying.
The Super Bowl XLVII Command Center offers, among other things, Twitter sentiment analysis and a comparison of Twitter mentions of both teams’ coaches and quarterbacks, making it the perfect second screen to keep you connected with NFL fans across the globe and share the joy, glory, nerves, fear or disappointment, however the cards fall. Want to learn more about Command Center for Enterprise?
HootFeed: Customizing your Social Super Bowl
Every fan is different: they have different pre-game rituals, different jerseys, different cheers and different reactions. And they approach social media in different ways.
HootSuite’s HootFeed is a customisable live Twitter stream that allows you to pick and choose the aspects of the Super Bowl that interest you, from the players to the ads, and follow their social presence. More than a monitoring tool, HootFeed allows you to choose a hashtag and have your friends and guests join the conversation.
Having a major party? Stick #TomsSuperBowlBash in your HootFeed and watch as your friends trash talk opposing teams and discuss big plays (or maybe your snack selection?). Or more broadly see who else is #bleedingpurple in support of the Ravens, or who is wearing red and gold as the 49ers continue the #questforsix.
Learn how to use HootFeed here and click below to try it:
HootSuite’s Quick Search: Find the Right Hashtags
With the help of HootFeed and Quick Search, any football fan can turn this massive global sporting event into an experience specifically catered to you and your interests. You’re not going to follow #fumble, until it happens – quick search hashtags during the game to watch the social media fans’ reactions as they unfold. How’s that for a second screen?
Bring HootSuite to the bar, the party or the stadium
The second screen is becoming an essential part of any major sporting event for a clear reason: people are bringing their phones and tablets everywhere they go. Fans want to stay connected to the world even while the tackles and touchdowns are unfolding in front of their eyes. HootSuite allows you to do just that with our special team of apps for iPhone, iPad, Blackberry and Android in addition to our web dashboard.
Don’t miss a second of the Super Bowl XLVII experience. Get HootSuite today. If you want to learn more about Command Center for Enterprise, contact us.




