HootSuite blog – Social Media Dashboard

Attention Vancouver iPhone Developers

No, this isn’t an April Fool’s joke, it’s true that HootSuite CEO Ryan Holmes will share knowledge with mobile developers and aspiring entrepreneurs in Vancouver when he speaks at the iPhone and Social Media meetup on April 1 at the Guinness Tower in Vancouver.

Be sure to attend if you are interested in hearing Ryan talk about the HootSuite mobile launch for the iPhone and Android platforms including the backstory behind the promotional campaign behind the launch.

Date/Time:
April 1, 2010 at 6pm

Location:
Guinness Tower – Presentation Room
1055 West Hastings St., Vancouver, BC

Details
iPhone Developers Meetup

Blurb:

Ryan Holmes will be speaking about a case study of the mobile launch rollout of HootSuite for iPhone and Android. He will review how they lined up their launch to get maximum exposure, and achieve the 1st place rank in their application category in the app store, 13th place in Canada, 18th place in Japan, and 34th in the US app store for the month of December.

Also, Aaron Hilton (CEO of CellMap, Inc.) will offer his thoughts on Key Value Observing, and a speedy way of using NSPredicates to crunch your data.

events events, hootsuite for iphone, iPhone, iphone app, launch, marketing, presentation, ryan holmes, social media

The good news continues from HootSuite HQ with the release of “Barn Owl” – the new iteration of our beloved (and award-winning) social media dashboard. This release includes tools which will delight marketing departments, customer support teams and anyone who seeks to understand their audience plus track what’s working.

In all, HootSuite’s new release delivers on requests from hardcore fans including complete relationship management, enhanced statistics reporting, and a “save as draft” functionality as well as a few tune-ups to stay at the forefront of performance and convenience.

Here’s a recap of the new tools and their benefits:

Know and Grow your Audience

Sure you’re friendly, but keeping track of all your pals and contacts can get overwhelming. Get to know your audience better with the new Friends and Followers chart. Besides the usual profile info, you’ll see their activity level and “Klout” score, and you can quickly reciprocate the friendliness across networks.

Track what’s Working

Marketing pros take note: HootSuite helps you gather intelligence by tracking which messages generate clicks – including breakdowns by time and by region. Easily share your success with chart printing plus CSV exports for custom reports and PDF printing. Oh did we mention custom URL parameters? If you know what they are, you’re definitely excited.

Embrace Procrastination

Ever have an update in mind but missing one critical part? Perhaps a link or an image? Just “Save as a Draft” on any of your accounts and finish and publish to your networks at your leisure (or whenever you get around to it).

Get Tw’Listed

Twitter Lists are the new Groups – Play friendly with the Twitter-verse by converting your existing groups and lists and the accompanying glory. We’ve made the transition easy – just click the boxes to migrate to public or private lists – it’ll be worth it.

And that ain’t all

More tweaks and tune-ups include: improved Linkedin commenting, custom URL variables for campaign tracking and more tweaks under the hood.

Ready Already

The best part is: To enjoy the new features, you don’t have to do anything ~ just keeping Hooting!

Fresh Help

We’ve also evolved the ways to get help. Choose from the Feedback channel for feature requests, props and thoughts. Or use the Help Desk for FAQs, how-tos and troubleshooting tips (even submit a ticket if you really need to).  Of course, you can always find the Owls on Twitter @hootsuite_help along with Facebook, Flickr, and MySpace.

Webinar

Curious? Have questions? Want to see a demo? The HootSuite team are inviting media and users to attend a brief Webinar on Tuesday at 11am PST for a tour of the new release. Tune-in for the Webinar.

releases barn owl, HootSuite, marketing, release, social media