How This Underwear Brand Won with an Anti-Black-Friday Social Campaign
Sustainable underwear brand Pantee earned top-tier press coverage and doubled social engagement with a campaign against impulse buying.
News
What’s happening at Hootsuite and across the world of social media.
Companies Need References to Recruit Top Talent—Here’s How to Get Them
Employee advocacy on social is the key to showing off your company culture, hiring the very best, and keeping them around.
Reels Grew By 220M Users in Last 3 Months (And Other Jaw-Dropping Stats)
Scroll-stopping NEW stats on social, ads, ecommerce, and more. Get them all (and more) in the October update of the Digital 2022 Report.
Social Pros—Tips to Protect Your Mental Health (From a Neuroscientist)
Social takes a huge psychological toll. Learn how overexposure can affect your brain and the steps you can take to protect your mental health.
How Brands Can Support Indigenous Communities on Social—the Right Way
It's important for businesses to show up on National Day for Truth and Reconciliation. The NWAC's CEO explains how to get it right.
How Social Commerce Is Reshaping Customer Experience
Social media has become both a megaphone and marketplace. It's a place where people can find, interact with, buy from, and follow up with brands.
Social-Led Brands Are the Future—Here’s Why
Spicy take: You can edge out the competition by making your brand on social… your whole brand. (Trust us, it works.)
Should My Business Be on TikTok? Your Burning Questions Answered
If your business' isn't on TikTok yet, your biggest question is undoubtedly: Should it be? We've got the info you need to decide.
5 Reasons TikTok is Intimidating (in the BEST Way Possible)
TikTok can be overwhelming, yes. But that’s exactly why it’s such an exciting opportunity for your business. Here’s why.
How Hootsuite Grew Our TikTok Following to 11.8K in Only 10 Months
In less than a year, Hootsuite worked our way up from zero to more than 11,000 TikTok followers. This is what we learned along the way.
HR Scams Are All Over Social—How to Make Sure That Job Offer’s Real
HR impersonators are scamming potential job candidates through platforms like LinkedIn and via 1:1 messaging. Find out how to spot the signs.
Coming Soon to Hootsuite: Advertising, Amplify, Impact Updates, and More
There's a lot of new stuff coming to Hootsuite in Q1 2022. Get a sneak peek of all the things we just couldn't wait to share with you.
