News

What’s happening at Hootsuite and across the world of social media.

It's important for businesses to show up on National Day for Truth and Reconciliation. The NWAC's CEO explains how to get it right.

Game-changing NEW stats on social, ads, ecommerce, and more. Get them all (and more) in the July update of the Digital 2022 Report.

News

Social media has become both a megaphone and marketplace. It's a place where people can find, interact with, buy from, and follow up with brands.

Spicy take: You can edge out the competition by making your brand on social… your whole brand. (Trust us, it works.)

If your business' isn't on TikTok yet, your biggest question is undoubtedly: Should it be? We've got the info you need to decide.

TikTok can be overwhelming, yes. But that’s exactly why it’s such an exciting opportunity for your business. Here’s why.

In less than a year, Hootsuite worked our way up from zero to more than 11,000 TikTok followers. This is what we learned along the way.

Strategy

It can be hard to know which social media trends to pay attention to and which ones to ignore. Here are the ones that matter most in 2022.

HR impersonators are scamming potential job candidates through platforms like LinkedIn and via 1:1 messaging. Find out how to spot the signs.

There's a lot of new stuff coming to Hootsuite in Q1 2022. Get a sneak peek of all the things we just couldn't wait to share with you.

YouTube’s Senior Director of Creator Partnerships Jamie Byrne knows the creator economy inside and out. He let Hootsuite in on what's next.

There’s no one metric that determines your success on social. It’s a collection of metrics and KPIs that cover both paid and organic efforts.

Become a better social marketer.