Maximizing Efficiency and Resources – Case Study with Whistler Blackcomb

Whistler Blackcomb manages 9 active social networks, including the flagship @whistlerblckcmb. When the resort was faced with the challenge of a multi-tiered social media campaign — the Deep Winter Photo Challenge –in addition to the daily live Tweeting, event and news updates and customer services tasks, the HootSuite dashboard was the tool of choice to maximize efficiency and resources.

Find out how they used search streams, hashtags, batch scheduling and Klout scores to make the campaign a success — it’s all here in our HootSuite Case Study, ready for you to share, embed, download or print.