Social Media Updates

Instagram users who engage with audiences through multiple Stories may not be happy with Instagram’s latest potential update.

According to social media expert Matt Navarra, Instagram is testing a new Stories layout that will hide excessive posts. Specifically, Instagram will only show three Stories per user unless viewers tap to “show all.”

Responding to the news, some social media users worry that collapsing Stories will impact user engagement. 

Instagram has yet to make an official announcement on the change, so it could eventually disappear for the select users who currently have access.   Read more

To make Instagram a more immersive experience for mobile users, the platform is currently testing taller videos and photos.

“We know the future of photos and the future of video is mobile-first,” said Adam Mosseri, Head of Instagram, in a recent post. “They are 9 by 16. They are immersive,” Mosseri described the new format of feed photos and videos.

This means that Instagram’s content presentation will start looking a lot more like TikTok’s in that images will be full screen and vertical.  Read more

Instagram has increased the length of Reels to 90 seconds, users have announced on social media. 

Previously, the short-form vertical videos only went up to 60 seconds long. 

Instagram has yet to make an official statement. The platform has made clear, however, that they are looking to enhance the Reels experience for users in 2022. Just last month, Instagram introduced the option to create Reels from story highlights, and updates are expected to continue.  Read more

Instagram is currently testing a new feature that will allow users to pin posts to their profile, the company confirmed. 

The pin posts will supposedly appear above a user’s photo grid. Users with access to the feature will see a “Pin to your profile” option within the three-dotted menu.

Facebook, Twitter and TikTok already allow users to pin posts, tweets or videos to the top of their pages, and it looks like Instagram is finally catching up.  

The pin feature is typically used to highlight an important announcement or show off some of your best content. For creators or brands, a pinned post might be used to introduce yourself to new followers or page visitors.  Read more

Instagram is currently working on multiple ways for creators to receive the credit they’re due on the platform, Adam Mosseri,…

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Instagram users across all 50 states in the U.S. will now be able to tag the products in their posts,…

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Instagram has announced multiple new messaging features, such as polls, music sharing, silent messages and more.  The changes are part…

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This week, Adam Mosseri, Head of Instagram, gave a long-awaited announcement that chronological view options have returned to the platform.…

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Last week, Head of Instagram Adam Mosseri, had social media marketers rethinking their strategies after announcing in a Story that…

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Meta has announced it will be consolidating all of its automated ad products, such as Detailed Targeting Expansion and Automated…

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Meta has announced it’s designing content-based controls to give advertisers more power over where their ads are displayed on both…

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Instagram wants more creators to make a living on the platform. The company just launched Creator Lab to help guide…

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