The Top Facebook Updates You Need to Know: October 2020
New Facebook updates are always in the works, which is to say there are always new opportunities for your brand to get ahead of its competitors.
Instagram Story Hacks: 20 Tricks and Features You Should Know
These Instagram Story hacks will save you time and make you the best storyteller in town, no pun intended.
Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report
An extraordinary year has made for historic shifts in our digital habits. Get the data you need to lead your organization back to growth.
The Top Twitter Updates You Need to Know: October 2020
While changes and updates are always being made, here are the newest Twitter updates that are most relevant to businesses and brands
15 Social Media Training Courses and Resources
Social media training courses are a great way for digital marketers to level up their skillset. Extra credentials never hurt anybody either.
Strategy
Essential Tips and Tools for B2B Social Media Marketing
Think social media is just for B2C businesses? Think again. B2B social media is just as important—and only getting more important.
The LinkedIn Insight Tag: What It Is and How to Use It
You might know the LinkedIn Insight tag by its aliases: the Linkedin tracking pixel, or the LinkedIn conversion pixel.
How to Add Links to Instagram Stories with Swipe-Up
Engaging your followers is much easier when you use the Instagram swipe up feature to add a link right to your Instagram Story.
Employee Advocacy on Social Media: What is it and How to Do it Right
A guide to understanding what is employee advocacy and the steps you need to take to build an employee advocacy program for your organization.
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News
5 Reasons CMOs Can No Longer Own Social Media
Our data shows that less-mature organizations use social for marketing only, while more mature organizations push social further.
How These Hootsuite Customers Achieved Social Transformation
Learn how Hootsuite customers, including Sodexo and Georgia State University, capture more value from social media.
You Only Need One Hero to Change the World—But What If You Had 60?
The #ShesMyHero campaign from the World Woman Foundation might be exactly what we all need right now.
Fridge-Worthy: A Very Serious and Prestigious Social Media Awards Show
Fridge-Worthy is a social media awards show developed by Hootsuite to recognize brands who have posted unique or interesting content on social media.