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LinkedIn just launched four new features to help companies level up their marketing efforts on the platform.
LinkedIn started rolling out post-scheduling capabilities back in November 2022, but only for individual users.
With this latest update, though, LinkedIn Page administrators can schedule Page posts up to three months in advance.
Source: LinkedIn
LinkedIn has released major new features for Company Pages: Post Templates, Link Stickers, Pinned Comments, and Page Commitments. But are they actually what LinkedIn users are looking for?
Here is a quick overview of the new features and how to use them on your Company Page:
LinkedIn users will soon have access to a new templates feature. These professionally designed, colorful templates will make it quicker and easier than ever to create visually engaging posts.
Creating scroll-stopping posts is a challenge on any social media platform. LinkedIn is embracing more ways to help its users get the engagement their posts need.
“We want to make it even easier to create visual content that helps you stand out and inspire your professional community,” said Karen Baruch, Product Lead for Creator Strategy at LinkedIn.
On LinkedIn’s mobile app, you can now find a “Use a template” prompt after taping the “Post” or “Share” box.
LinkedIn has a new feature: the ability to add clickable links to posts.
Taking a page out of Instagram’s sticker book, LinkedIn has released the new clickable link feature to help the platform’s users drive engagement and generate traffic to websites, resources, job listings and more.
