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Innovative Education with HootSuite – A Case Study with Destination Imagination

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Opening Ceremony at Destination Imagination

Case StudyEducators face the challenging job of keeping students, parents and the larger education community up to date and engaged with all the activity in their programs. In attempt to increase transparency and encourage participation, many education programs are turning to Social Media to facilitate communication in their community.

Destination Imagination, an innovative education program, recognized the importance of keeping their community informed and saw an opportunity to use social media to celebrate the accomplishments of their students. Through their social media initiative, D.I. were able to connect their community and create awareness about their program.

In this case study, discover how Destination Imagination used HootSuite to:

  • Efficiently monitor and engage with a diverse group of people. This group includes parents, educators, potential sponsors, 38,000 volunteers and 1.5-million alumni.

  • Increase their Facebook impressions by 292% (year over year)

  • *Share the incredible accomplishments of their students to their world audience.

  • Maintain a consistent social media voice as one entity, while at the same time decentralizing communication to all of the various educators and teams.

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Campaign Management Planning with HootSuite ~ New Enterprise Info Sheet

As you expand your organization’s online profile, it’s important to effectively plan your social media campaign. Without the right management planning, your organization’s online reputation is at risk. At HootSuite, we offer powerful tools to help you deliver campaigns that help drive results and increase efficiency. To help you get started, we’re pleased to offer

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Social Media Coach: Teams Guide – Info Sheet

Whether you use social media to promote your bicycle shop, tech start-up or non-profit org, the HootSuite Teams functionality makes it easy to support, collaborate and share social media with your colleagues. Your business is using social media, but are you providing your team with the tools and supportive foundations for success? It’s important to arrange your Teams within the HootSuite

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Case Study: Preparing your Governmental Social Media Strategy for a Disaster, Before it Happens

If you’re a member of a government agency, a public utility, or private enterprise looking to improve their emergency response system using social media, the HootSuite dashboard is the perfect solution. HootSuite recently helped a large electric utility company integrate social media into their emergency response strategy. Using a 2-hour storm simulation, called “Storm Owly,”

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Social Contesting with HootSuite – A Case Study with MLS

Major League Soccer (MLS) is a North American Professional sport association with 19 soccer teams. Founded in 1993, Major League Soccer provides sport entertainment to over 20,000 soccer enthusiasts every game. Recently, Major League Soccer  with the the help of HootSuite’s Professional Services launched a contest using Twitter. To help illustrate the value of social

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Becoming a Leading Digital City with HootSuite ~ A New York City Case Study

Providing consistent, accessible and accurate information across several social media channels can be a challenge. On top of this, government groups must securely disseminate information quickly while engaging with their citizens and maintaining transparency. In January of 2011, the City of New York set out on a mission to conquer this hurdle. Recognizing the importance

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Measure Your Engagement ~ How to Use HootSuite’s New Twitter Analytics Modules

HootSuite adds a new analytics module to the expanding suite of measurement tools, designed to give you a complete and comprehensive picture of your social media participation and audience engagement. HootSuite Daily Mentions Module is available immediately for Pro and Enterprise users. Along with the new analytics module we have also updated the Daily Retweets Module,

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