Eileen Kwok, Author at Social Media Marketing & Management Dashboard

Eileen is a social media strategist with a passion for turning creative concepts into impactful lead-generating campaigns. With a background rooted in creativity, her focus on breaking down barriers between idea and execution helps brands connect deeply with their communities online. At Hootsuite, apart from building and nurturing owned social media channels, she also drives influence by leading B2B influencer marketing and employee advocacy initiatives.