Skip to content
← Back to the Glossary

View duration

View duration is a YouTube metric that tells you the total watch time of a video divided by the number of plays and replays the video acquires.

View duration shows marketers how well a video is engaging its viewers.

Learn more: YouTube Analytics: How to Use Data to Grow Your Channel Faster

Profitez de 60 jours d’essai pour 0 €
Woman sitting at a laptop