Back to the Glossary

B2B

B2B stands for business-to-business and refers to transactions made between two or more businesses, for example a wholesaler and a retailer. Business-to-business is different from business-to-consumer (B2C) as B2B is strictly between companies, rather than a business and an individual.

Learn more: Essential Tips and Tools for B2B Social Media Marketing

x

Sorry for getting in your face, but...

We have a special treat for you. Schedule social posts, get reports, and handle all your comments and DMs in one place.

Try Hootsuite for free for 60 days. (That’s 30 days more than people who don’t read popups get.)

Start Your Free 60-Day Trial
Offer expires in 04m 20s
No risk, all reward. Cancel anytime within 60 days