What’s Social’s True Value to Business? We Asked 2,162 Marketers.
As organizations look to rebuild in a post-pandemic world, it’s essential to tap into social media’s growing economic and cultural power.
Emily is a Senior Copywriter at Hootsuite. She also runs and hosts Hootsuite's social media podcast, Hootcast.
How Hootsuite Integrates Our Paid and Organic Social Strategy
Organic and paid social—they’re the peanut butter and jelly of marketing. Together, they’re an unstoppable duo—a classic combination that can win over any crowd.
The 7 Key Items Every Brand Pitch Should Include (+ Free Template)
If you’ve sent lots of brand pitches and haven’t seen results, then it’s time to change your approach. Increase your chances of getting a reply now.
14 Things to Try on Social Media in 2019
If you try new things on social that other brands aren’t doing, you have a better chance of surprising your audience and engaging them.
6 Brands Tapping in to the Power of Second Screen Social
The term “second screen social” refers to the habit of people using social media on a mobile device while consuming other types of media.
16 Facebook Accounts That Will Make You Smarter
We’ve narrowed down sixteen Facebook pages and groups that will help boost your brainpower and make you smarter.
How to Make it as a Plant-Based Influencer on Instagram
Plant-based Instagram influencers have huge social followings, and are adored in a way that most brands can only dream of. So what’s their secret?
40 Twitter Tools You Can Use in Your Marketing Strategy
To make sure that your marketing strategy is as effective and efficient as possible, it’s important to have the right Twitter tools for your business.
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What You Can Learn from Hootsuite’s Top 5 Social Videos in 2018
Video isn’t slowing down, so it’s important to know how to make your content stand out and get the results you want. Find out the secrets behind Hootsuite's own top-performing social videos.
Anatomy of a Top-Performing Instagram Post
We analyzed Hootsuite's best Instagram post of 2018 to find out why it worked. Make sure your Instagram posts include these five essential elements.
12 LinkedIn Accounts That Will Make You Smarter
These are the LinkedIn accounts to follow if you want to open your mind to new experiences, get insights on your industry, and generally be the smartest person in the room.
How a World-Class Museum Inspires Millions of Followers on Social Media
Every year the British Museum welcomes millions of people through its doors. And on social media they attract equally large…