5 Social Media Strategy Questions Every CMO Needs to Answer in 2021
With fewer events, tighter budgets, and changing customer demand, CMOs are looking to their social media programs to deliver more than ever.
Sarah is the Manager of Content at Hootsuite. When she doesn’t have her nose buried in a book, she’s in a creative brainstorm, working on content strategy, or debating whether it’s too early to eat lunch.
6 Things You Should Never Say to a Social Media Manager
Here are six things you should avoid saying to your social media manager, and what you can say instead to better understand and collaborate with them.
A List of Weird ‘Holidays’ to Celebrate on Social Media
A fun way to fill up your social media content calendar is to celebrate “micro holidays" that have universal appeal on the internet and loads of potential.
Hootsuite’s Very Prestigious (and Totally Arbitrary) Instagram “Awards” for 2018
Check out some of our favorite Instagram content of the last year, from almond milk to sparkly goo and, of course, dogs.
10 Sites to Get Free Stock Videos for Social Media
We’ve rounded up a list of resources where you can get free stock videos to use in your social media content.
40+ Useful PC Keyboard Shortcuts for Social Media Pros
Print out this helpful graphic of the PC keyboard shortcuts and keep it at your desk to save time on social media.
Do Vanity Metrics Matter on Social Media? Yes (And No)
Social media data on followers, likes, comments, and shares are often dismissed as “vanity” metrics—meaningless figures to avoid when trying to prove ROI.
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5 Social Media Strategy Questions Every CMO Needs to Answer in 2021
With fewer events, tighter budgets, and changing customer demand, CMOs are looking to their social media programs to deliver more than ever.
6 Things You Should Never Say to a Social Media Manager
Here are six things you should avoid saying to your social media manager, and what you can say instead to better understand and collaborate with them.
A List of Weird ‘Holidays’ to Celebrate on Social Media
A fun way to fill up your social media content calendar is to celebrate “micro holidays" that have universal appeal on the internet and loads of potential.
Hootsuite’s Very Prestigious (and Totally Arbitrary) Instagram “Awards” for 2018
Check out some of our favorite Instagram content of the last year, from almond milk to sparkly goo and, of course, dogs.
10 Sites to Get Free Stock Videos for Social Media
We’ve rounded up a list of resources where you can get free stock videos to use in your social media content.
40+ Useful PC Keyboard Shortcuts for Social Media Pros
Print out this helpful graphic of the PC keyboard shortcuts and keep it at your desk to save time on social media.
Do Vanity Metrics Matter on Social Media? Yes (And No)
Social media data on followers, likes, comments, and shares are often dismissed as “vanity” metrics—meaningless figures to avoid when trying to prove ROI.