Troy Nielsen

Troy Nielsen is an Inbound Marketing Specialist and associate editor of the Hootsuite blog the industry's largest social media blog with more than 4 million monthly visitors.

Troy completed his B.A. in Mass Communication and Media Studies at Simon Fraser University in 2017. He began his content marketing career as a freelance writer and expanded into copywriting, content strategy, SEO, PPC, and social media advertising.

Before joining Hootsuite in 2022, Troy worked with digital marketing agencies, SaaS startups, higher education institutions, and has covered professional sports ( NHL and NFL ) as well as esports. Find more of his credentials on LinkedIn.

Based in Surrey, BC, when Troy isn’t at his desk he’s usually out in the mountains, either camping where there’s no reception, touring a winery, or enjoying the slopes of one of the many local ski hills.


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