HootSuite users can now import all their profiles into Toucan, thereby fusing the powerful features both platforms offer. With Toucan and HootSuite, you can generate leads and contacts from Twitter followers, communicate with sales prospects via Twitter, and respond to Salesforce support cases through tweets. Together, Toucan and HootSuite users will also have access to advanced statistics from the ow.ly URL shortener thereby delivering quantifiable return on investment (ROI) for social networks integrated within Salesforce.
This union proves that birds of a feather really do flock together. Ca-caw.
You can read more about the merry union here.