In June, Instagram introduced Commerce Eligibility Requirements to expand access to Instagram Shopping to more businesses. Under the new requirements, which took effect July 9, any eligible business or creator account in supported markets with a minimum of one eligible product can use Instagram’s shopping tags. To be eligible, product listings need to be available for direct purchase from a verifiable website or Instagram Checkout.
By Katie Sehl
Katie is a writer and photographer based in Toronto. She used to be indecisive, but now she's not sure.
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