Boosted Instagram posts can now drive traffic to WhatsApp
Businesses with boosted posts can now drive traffic directly to their WhatsApp accounts, and start conversations with prospective customers.
Businesses with boosted posts can now drive traffic directly to their WhatsApp accounts, and start conversations with prospective customers.
After noticing businesses were using third-party tools to drive Instagram ads to WhatsApp business accounts, Instagram has released native integration. Now businesses with boosted posts can drive traffic directly to their WhatsApp accounts, and start conversations with prospective customers.
Source: Instagram
Here’s how to boost posts that drive to WhatsApp, as described on the Instagram Business blog: