As of March, a lite version of the Instagram app is now available for Android users in more than 170 countries, including the United States.
Designed to use minimal data and perform in areas with limited connectivity, the lite app does not include AR filters, Instagram shopping, ads, or the option to create Reels. It does still allow people to view Reels, which remain popular among lite users in India, where TikTok is banned.
The team across the NYC and Tel Aviv offices dealt with challenges like device fragmentation, data plan limitations and user behavior. We're excited to bring this new version with better speed and performance to people everywhere, many of whom are first-time internet users.
— Vishal Shah (@vishalshahis) March 10, 2021