Businesses and creators on Instagram now have access to a Professional Dashboard. While many of its features and resources already exist elsewhere, the dashboard makes them accessible from one central hub.
The dashboard can be accessed from the top of account profile pages. Sections include Track Your Performance, Grow Your Business, and Stay Informed, providing a mix of analytics, tools, and insights. Expect more updates throughout the year. “We’ll add to it over time,” said Instagram chief Adam Mosseri in a tweet.
Creators and business owners – check out Professional Dashboard, a new central place to help you track performance, discover new features, get tips and more.
We’ll add to it over time so we can keep helping you turn your passion into a living on Instagram. pic.twitter.com/P7ykONMmfR
— Adam Mosseri 😷 (@mosseri) January 26, 2021