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65 ChatGPT Prompts for Marketing to Make Work Easier

Looking to drive customer conversations and automate tasks? Here are the best ChatGPT prompts for marketing to supercharge your productivity.

Hannah Macready July 25, 2023
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Have you been using ChatGPT prompts for marketing? If not, now is the time to start.

ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow.

But, if you’re unfamiliar with ChatGPT’s conversational AI model, you may not be sure what kind of questions and commands will get the most out of your chatbot.

That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Use these conversation starters to automate tasks, drive customer conversations, and generate new marketing ideas.

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65 ChatGPT prompts for marketers

Test out these ChatGPT marketing prompts in your next campaign:

  1. Develop two promotional emails for a conference on digital marketing trends. Cover the following topics: emerging technology, automation, personalization, and data-driven decision-making.
  2. Explain the marketing segments for [INSERT INDUSTRY]. Outline the potential opportunities within each segment and recommend which one we should target first.
  3. Write a thirty-second TikTok script for a healthy snack brand. The video script should be funny and appeal to a Gen Z audience.
  4. Write three Google Ad headlines to take people to this landing page [INSERT URL].
  5. Re-write this email to appeal to social media marketers [INSERT EMAIL].
  6. Re-write this Instagram post for Twitter. Keep the post to 250 characters. [INSERT POST].
  7. Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER].
  8. Explain the biggest pain points a buyer in enterprise social media management software has before making a purchase. Follow up with tips for addressing these pain points in our product.
  9. Write a title tag and meta description for a blog post titled [INSERT TITLE HERE].
  10. Generate four title options for a blog post about [INSERT TOPICS HERE], use the following keywords in the title [INSERT KEYWORDS].
  11. Write a social media post about the launch of our new product [DESCRIBE PRODUCT] for [SOCIAL PLATFORM (Instagram, TikTok, etc.)].
  12. Write a personalized landing page headline that speaks to our ideal customer [INSERT CUSTOMER DETAILS].
  13. Develop three unique product pitch ideas for a webinar on the topic of [INSERT TOPIC].
  14. Create four different email subject lines to promote our upcoming webinar on the topic of [INSERT TOPIC].
  15. Generate five ideas for creating content on Instagram around the topic of [INSERT TOPIC].
  16. Write three compelling call-to-action messages to use on a landing page for our new product [INSERT PRODUCT DETAILS].
  17. Develop four unique copywriting headline ideas related to our latest product launch.
  18. Write five promotional taglines that will attract customers to our website and products.
  19. Write a chatbot script for a virtual assistant to help customers with product inquiries.
  20. Write a chatbot script for a customer service representative to handle frequently asked questions and concerns.
  21. Generate a list of keywords for an SEO campaign related to our latest product launch. Include long-tail keywords and low-competition keywords.
  22. Write a script for a video ad that promotes our newest product feature.
  23. Develop three ideas for content to include in an email drip campaign for new customers.
  24. Generate four possible titles and descriptions for an Instagram post about our company’s brand values, those are [INSERT VALUES].
  25. Create five pieces of compelling copy that will encourage customers to sign up for our email list.
  26. Write an Instagram caption for a new iced matcha latte drink our coffee shop is launching for summer.
  27. Develop four unique concepts for Google ad campaigns that will target customers in the following locations [INSERT LOCATIONS].
  28. Write a script for an explainer video about our company’s products and services.
  29. Create a three-month social media campaign outline for a new flavored sparkling water beverage.
  30. Develop a sales funnel for a new home security system. Include emails, ads, and landing pages that will convert leads into paying customers.
  31. Write an email to thank customers for purchasing our product during the holiday season.
  32. Write a compelling intro to a blog post about the best bathing suits for every body type. Include the following keywords [INSERT KEYWORDS].
  33. Write a two-minute script for an online course about digital marketing for small businesses.
  34. Outline the customer journey for a new subscription box service, including emails, ads, and landing pages.
  35. Develop four ideas for content to include in an email drip campaign for customers who have been inactive for six months.
  36. Generate five possible titles and descriptions for a LinkedIn post about our company’s mission and values.
  37. Create two website banners that promote our spring break sale. Include information about the following products: [INSERT PRODUCT INFO].
  38. Write an Instagram ad promoting a new line of cosmetics, highlighting the natural ingredients and long-lasting wear.
  39. Develop three ideas for encouraging customers to leave reviews and ratings about our products on Amazon.
  40. Create an email template to send to influencer partners, asking them to promote our products and services on their channels.
  41. Write a Twitter post about an upcoming holiday [INSERT HOLIDAY] and explain why it matters to our brand [INSERT BRAND VALUES].
  42. Build an email funnel for the [INSERT INDUSTRY] industry that will nurture and convert leads into paying customers.
  43. Create a marketing email that promotes our holiday sale.
  44. Write a persuasive email to convince customers to sign up for our loyalty program.
  45. Develop three ideas for content to include in an email nurture campaign for existing customers.
  46. Create a series of automated emails that will inform customers about new products or services and encourage them to purchase.
  47. Write four subject lines and pre-headers for a promotional email about our company’s upcoming event [INSERT EVENT INFO].
  48. Generate three examples of a Facebook ad headline that will drive more clicks and conversions to our online shop.
  49. Write an engaging blog post about the advantages of using our products compared to other solutions in the market. [INSERT PRODUCT DETAILS].
  50. Generate five ideas for YouTube videos around the topic of _____ [INSERT TOPIC].
  51. Write a compelling press release about our latest product launch, emphasizing the benefits of the new features.
  52. Develop a series of automated emails that will inform customers about upcoming discounts and offers.
  53. Create five pieces of compelling copy that will encourage customers to download our mobile app.
  54. Write four subject lines for an email campaign introducing our company’s products and services.
  55. Create a series of four blog topics per month, for a period of six months, on the topics of digital marketing, SaaS products, and online advertising.
  56. Give me five Google Ad headlines and descriptions for an interior design company.
  57. Write a full YouTube script introducing a new online course about SEO for marketers.
  58. Create an Amazon product description for an eco-friendly electric kettle that has a sleek, modern design.
  59. Build a product page for a new electric bike. Include a headline, description, and two hundred words of body copy that explains the bike’s battery power and range.
  60. Create a series of social media posts promoting our upcoming webinar and explain why it matters to our industry.
  61. Generate five possible titles and descriptions for a YouTube video showcasing our company’s latest innovations in the mobile phone space. Include the following details [INSERT DETAILS].
  62. List the marketing channels that have the best ROI for mining companies.
  63. Write a customer profile for a luxury car buyer. Provide examples for both male and female buyers. Include details like age, location, job, interests, what social media channels they use, and more.
  64. Create a LinkedIn post template for a CEO of a SaaS company who wants to establish themselves as a thought leader.
  65. Build a six-month social media calendar for a vegetarian restaurant in New York City. The restaurant is present on Twitter, Facebook, and Instagram. Include special events, holidays and regular posts that will engage customers.

How to use these prompts

ChatGPT is a natural language processing (NLP) tool that allows you to interact with a computer in plain language. It works by recognizing patterns in words and phrases, then generating the best response.

To get the most out of these ChatGPT prompts for marketing, follow these best practices:

Be detailed and provide context

When using ChatGPT prompts for marketing, the more detail you can provide, the better. Explain your goal or desired outcome and provide any relevant data or links that could help the artificial intelligence (AI) respond.

For example, if you’re trying to come up with ideas for an email campaign, provide information like:

  • The industry you work in
  • The name of your company
  • Any deals, news, or products you want to draw attention to
  • Details about your target audience
  • Examples of email content that performed well in the past

If using the prompts outlined above, be sure to add further detail about your brand, products, services, or offer.

Ask specific questions

The more targeted the prompt, the better quality and quantity of responses you’ll receive. When using ChatGPT marketing prompts, avoid generic or vague questions that may give you a broad range of answers.

For example, instead of asking, “What should I do for my next marketing campaign?” it would be better to ask something like, “What kind of email campaign would work best for a SaaS company targeting C-level executives?”

ChatGPT prompt asking for the best types of email campaigns for a SaaS company targeting C-level executives

Try out different approaches

We all think and learn differently, so it’s important to experiment with different ways of wording your ChatGPT marketing prompts.

If one prompt didn’t result in the response you wanted, try changing up the keywords or phrases you use to ask the same question.

Give context when asking for revisions

Rather than simply saying “try again,” for every failed prompt response, try explaining to ChatGPT what needs to be improved and why.

For example, you might say something like: “Try again but use a more professional tone.” Or, “Try again but tailor the output to a middle-aged female audience who is interested in home decor.”

These types of instructions help the AI better understand what you’re looking for and can lead to more effective and targeted responses.

Verify the AI responses

ChatGPT is useful for gathering ideas, but you should always double-check the accuracy and relevancy of any response. Synthetic intelligence isn’t perfect, and mistakes can happen. However, with a little human input, ChatGPT prompts for marketing can be a great asset to your team.

Bonus: Download this free cheat sheet with 250 professionally engineered ChatGPT prompts that will help you be more productive at work and in your daily life. We’ve included specific prompts for over 25 industries and professions!

How to use these prompts with OwlyWriter AI

Hootsuite’s OwlyWriter AI is a great AI alternative for writing social media captions.

Not only is OwlyWriter AI built specifically for social media platforms, but it’s also already integrated into your Hootsuite dashboard, making it easy to plan, draft, and schedule your social media content in one place.

You can use any of the social media caption prompts listed above in OwlyWriter AI. Simply navigate to your Hootsuite dashboard, click Inspiration, and then choose Start from Scratch.

hootsuite OwlyWriter AI tool home screen

From there, choose your platform, then enter your prompt into the Subject box.

Chatgpt prompts for marketing added to subject box of OwlyWriter AI

Next, select the Tone for your post from the drop-down menu. Then, click Create caption to let Owly know it’s time to start generating.

tone options for instagram post shown in OwlyWriter AI

Once your captions appear, choose the one that fits your brand and click Create post. You can now add media, hashtags, and more. Then, schedule your post using our Best Time to Publish feature.

post drafted in Hootsuite using generated caption from OwlyWriter AI

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FAQs about marketing prompts for ChatGPT

How do I prompt ChatGPT for marketing?

To prompt ChatGPT for marketing, begin by asking the AI for exactly what you need. Explain your goal or desired outcome and provide additional information such as the industry you work in, details about your target audience, and any deals or news that should be included in the response. Be sure to ask specific questions and give context when asking for revisions.

How to use ChatGPT for content marketing?

To use ChatGPT for content marketing, start by creating a content calendar that outlines your goals and objectives. Then, decide which topics you to cover and generate ideas for your content pieces with ChatGPT.

You can use the prompts outlined above and more specific questions related to your topics. Be sure to review the AI’s responses and make any necessary revisions before posting.

How do you write good ChatGPT prompts?

Writing good ChatGPT prompts requires being specific and providing context. The more detail you give in your prompt, the better the AI will be able to understand what you’re looking for. Additionally, it’s helpful to experiment with different ways of wording your prompts and providing clear instructions when asking for revisions.

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By Hannah Macready

Hannah Macready is a freelance writer with 12 years of experience in social media and digital marketing. Her work has appeared in publications such as Fast Company and The Globe & Mail, and has been used in global social media campaigns for brands like Grosvenor Americas and Intuit Mailchimp. In her spare time, Hannah likes exploring the outdoors with her two dogs, Soup and Salad.

Read more by Hannah Macready

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