7-Step Guide to Social Media Success in Healthcare ~ Top 12 Lecture Series of 2013

By Allie Russell


HSU Lecture Series


Doctor OwlySince 2011, over 45,000 success-minded social media professionals have obtained accredited training, education and certification from HootSuite University, and more than 50 recognized thought leaders have been featured through our ongoing Lecture Series. To celebrate a successful year, we’re pleased to showcase the Top 12 Lecture Series of 2013. Keep up with your Holiday Homework this season and learn from these popular webinars delivered by the industry’s best.

Establishing and maintaining a trusted online presence is crucial for brands. But what about heavily regulated industries and verticals? In the healthcare industry, for example, strict parameters are set by the FDA, but little guidance has been provided around social media activity.

As a brand in this industry, how can you safely engage and build relationships with your customers on social media, even when it comes to sensitive material?

While other brands are still tentatively testing the waters, how can you blaze the trail on social in this risk averse environment?

HootSuite University is proud to present this 7-Step Guide to Social Media in the Healthcare Industry with Matt Noe and Mark MacDonald, two strategic leaders from the creative agency, MEplusYOU.


Learn from the experts on how to succeed with social in the healthcare industry amidst the unique implications and challenges. Explore tactical tips, best practices, and business examples of brands who are doing it right.

Get HootSuite CertifiedStay ahead of the social media curve by learning new strategies and tactics, or simply sharpen your skills and earn your Certification to enhance your social ROI. Enroll in HootSuite University today!


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