Learn how to create Instagram polls that get a flood of responses with examples from the most engaging brands on Instagram.

Shadow banning is the first thing every social media marketer’s mind goes to when they experience sudden drops in engagement or reach.

Learn how to reach a targeted audience with creative and engaging Instagram Reels Ads.

Have you noticed your favorite influencers and brands asking you to “save” their posts on Instagram lately? Find out why — and if it works.

When it comes to writing on social media, the general wisdom is that shorter is better. But do long Instagram captions suggest the opposite?

Keep up with the latest Instagram updates, from new ad formats to Instagram Shop upgrades, and user-experience tweaks, and more.

We set up an experiment to find out if pictures of people generate more engagement on Instagram — or if it’s a common misconception.

Is it true that posting Reels can get you more Instagram engagement and followers fast? We ran a small experiment to find out.

Are posts that include the words “link in bio” in the caption less favored by the Instagram algorithm? We experimented to find out the truth.

IGTV (Instagram TV) is a long-form vertical video channel that is accessible from Instagram. Learn how to create your own IGTV channel today.

Your company’s Instagram bio is kind of like an elevator pitch. It’s a short but powerful opportunity to share important information with your audience, while conveying the essence of your brand voice and personality.