A social media campaign is a coordinated marketing designed to reinforce information or sentiments —about a product, service, or overall brand—through at least one social media platform.
If your brand is on Instagram, it’s important to keep up with the latest Instagram photo editing trends and make sure your photos don’t look stale or dated.
If your social media strategy involves multiple Twitter accounts, you need a simple process for keeping your content organized.
Instagram Shopping allows businesses to tag products in posts and Stories, as well as the Explore tab. Find out how to use this feature to your advantage.
When it comes to achieving your marketing goals, Twitter is a powerful tool. Find out what it takes to create a winning Twitter marketing strategy.
From hashtag challenges to "flip the switch" dances, there are several ways for your brand to genuinely join in on the TikTok craze.
Find out which new Instagram features will get you new followers and grow your community, plus which trends the top Instagram brands are setting.
The Byte app is a new social media platform, released in January 2020, that lets users upload six-second videos. Here's what you need to know about it.
Whether you’re buying a new mattress or choosing a hotel, how do you decide between 100 different options that are supposedly “the best”? Social proof.
An Instagram takeover is when someone temporarily takes over another account to create and share content—usually on behalf of a brand.
When another team member has to take the reins, an Instagram Stories style guide will help keep your content consistent and successful.
When people post photos of your space on Instagram, you benefit from the free advertising and positive word of mouth. Make your business Instagrammable.