Plenty going on here at HootSuite HQ but before we lose track, we’re continuing on with the News Round-up catch-up fest with a variety of remarks, reviews, accolades and anecdotes from magazine, websites, vidcast and lists. Enjoy and stay tuned for more announcements coming shortly.
It’s a Good Thing
Min Online (a “Media Industry Newsletter: Covering Magazines for 60 Years”) announced their Best of the Web Award Winners including Tweeter of the Year – Martha Stewart Living Omnimedia’s eponymous spokeswoman – Martha Stewart.
We mention this because The Martha Show use HootSuite to share musing with their audience and we think that is as tasty as homemade pie.
Here’s a snippet from Min’s article:
Not only is Martha Stewart far and away the magazine industry’s highest profile tweeter, her embrace of the microblogging platform early in its lifecycle helped Twitter itself break out of its niche. If Martha can bake, sew, garden, host a TV show, run a media empire and post multiple tweets a day, then so can the rest of us.
Made for Teams
Sport Marketing 2.0‘s sports-centric vidcast, “The Row Show” talked about HootSuite while lounging on couches with laptops/iPads and coffee. After a smattering of interesting tech industry news, they give a comprehensive overview of features of the HootSuite’s web and mobile versions including real-world scenarios about how to utilize the tools with your team – for sports, biz or what have you. They even give a shout-out for the webinars. Thanks guys!
“Essential” Says Mashable
HootSuite is a great tool not only for managing multiple Twitter accounts (or allowing multiple users access to an account), but also for managing multiple social networks. In November, HootSuite introduced support for LinkedIn and Facebook. HootSuite also now supports WordPress blogs, which works great if you want to have a way to schedule posts and messages to multiple networks. HootSuite also supports alerts and stats tracking. HootSuite is free.
Jamie Beckland wrote a comprehensive review of Twitter tools for businesses in The Four Best Social Media Management Platforms for Corporate Marketers. He compares HootSuite alongside CoTweet, SocialOomph and Spredfast. Under the “good” column, he mentions HootSuite’s “Great team permissions; stream views” and points out it’s best-suited for “cross-departmental teams” in his CC-licensed chart.
Top 10 Robots
Hootsuite is a robust Twitter client for professional users. It allows you to manage multiple Twitter accounts, schedule tweets in advance and track statistics to measure the success of your tweets.
One of the unique features of this app is that you can create custom streams for specific tags and searches, which will display tweets matching those keywords – making keeping track of important topics a breeze.
Evolving URL Tools
Evolutionary Designs adds their thoughts in Hootsuite Adds New URL Shortener Options:
Although I haven’t had much time to test this new feature, I will be testing this overt he next few days to see if Ow.ly works better and I get more clicks using it now that they removed the social bar from it.
That’ll do for this News Round-up but more in the queue to share in between announcements of the new feature releases and tips and tricks for making the most of HootSuite. Need more HootSuite news? Consider following social bookmarks via Delicious.com/HootSuite and/or @hootwatch.