The Power of One: One Thing Small Business Owners Can Do To End the Year on a Perfect Note

By Hootsuite | 2 years ago | No Comments

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Photo by Sébastien Barré via Flickr

The following is a post from the Official LinkedIn Blog, written by Lana Khanvinson. Lana is the Group Product Marketing Manager at LinkedIn, and HootSuite blog contributor. See the original post here

This time of year, every second counts. As you go into pre-holiday turbo drive, worrying about one more thing seems like one too many. But what if that one thing could turn into the biggest opportunity of the year, bring you a new client, or capture the attention of a whole new customer set?

Whether you’re gearing up for Small Business Saturday on November 30th or making one last pre-holiday push, here is our list of the “one thing” small business owners can do on LinkedIn to end the year on the perfect note:

  1. Like one post a day that your network has shared that is relevant to what you do or that inspires you.

  2. Share one article a week about something new in your industry or something that has inspired you to keep pushing forward with your business.

  3. Add one piece of visual content to your profile to showcase what your business has to offer. This can be photos, videos, documents, or presentations.

  4. Connect with one person, whether it’s a customer, vendor, partner, or advisor, or even better – one of each.

  5. Join 1 group relevant to your industry, job function or business goals.

  6. Follow 1 Company Page to stay up-to-date on news and industry trends. This could be a competitor or simply a company you admire.

Follow HootSuite on LinkedIn for company and product updates, industry news and career opportunities!

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I'm assuming you mean from the company page and not a personal LinkedIn account, right?

Modern Signal
Modern Signal

These are great, actionable ideas that won't take a lot of time, but that might bring a great result. A to-do list seems so much easier when you approach things one at a time. Thanks for the ideas!