Empower and Align the Social Organization with Hootsuite Enterprise and IBM Connections

Blog   /   Social
October 15, 2014

Large organizations understand it’s important to bring social media and internal enterprise communications together. However, effective social communication is still hindered in most workplaces by an artificial separation between personal social media and enterprise communications.

Build a Collaborative Enterprise

The Hootsuite application for IBM Connections allows organizations to become truly social in the way they do business. Social content, thought leadership, and customer voices can flow fluidly into the enterprise and across departmental silos, connecting individuals in every team with the ideas and people that matter. Business professionals can shift seamlessly between their IBM Connections communities and external social networks such as Twitter and Facebook, leveraging every channel to gather information, collaborate, and develop relationships.

The Hootsuite application for IBM Connections, available now in the Hootsuite App Directory, enables joint customers of IBM Connections and Hootsuite Enterprise to:

  • Work more effectively by engaging with IBM Connections communities in Hootsuite alongside social network streams for Twitter, Facebook, LinkedIn, Google+ and more.
  • Save time by instantly sharing social content from Twitter and Facebook to colleagues and communities in IBM Connections.
  • Easily collaborate with your IBM Connections communities by posting and searching for content across all of your communities from within Hootsuite.

“With this integration, Hootsuite will bring external social content into IBM Connections – content that’s tremendously insightful for customer service, marketing, analytics and product development. IBM Connections in the Hootsuite dashboard provides a side-by-side view of what’s happening both internally and externally. Now, enterprises can align their collaborative efforts and never miss a beat.” – Kevin Zellmer, Director of Global Enterprise Business Development, Hootsuite

“We are very excited about the launch of the Hootsuite integration with IBM. With the general availability of the Hootsuite App for IBM Connections – whether in the cloud or on-premises – our joint customers now have the ability to engage with their IBM Connections streams from within the Hootsuite dashboard. This level of integration and efficiency is unique to our relationship and will allow companies to work more effectively by bringing internal and external social content, thought leadership, and customer voices into a single centralized dashboard — making it incredibly easy to collaborate and share intelligence within the enterprise and across departmental silos, connecting individuals in every team with the ideas and people that matter.” – Sandy Carter, General Manager of Ecosystem Development, IBM

Learn more about the Hootsuite Enterprise and IBM Connections integration

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Empower Every Team

Now anyone in your organization can manage personal social networks and IBM Connections communities from a single centralized dashboard, making it incredibly easy to collaborate and share intelligence with the right people at the right time. No more cutting and pasting links into email accounts and reposting in IBM Connections communities one-by-one. This eliminates the need to open 20 browsers at once and gives people everything they need in one place. The new workflow allows you to simply click on the share link, select the community in which you want to post, and add a message to your fellow Community members.

IBM-Connections-infographic
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This is the first integration between IBM and Hootsuite Enterprise.  As we expand our integration and technology, there will be more to come between IBM and Hootsuite.

The Hootsuite IBM Connections Application is only available for Hootsuite Enterprise and IBM Connections customers.

If you are interested in learning more and you’re an existing Hootsuite Enterprise customer, please contact your customer success manager.

If you’re not an existing Hootsuite Enterprise customer, please visit www.hootsuite.com/ibm-connections for more information.