Teaching Social Media to Digital Natives – Case Study with Newhouse School of Public Communications

By Allie Russell • 2 years ago • 0 Comments

Recognizing the growing demand for qualified social media professionals in the business world, HootSuite University launched the Higher Education Program in January with Syracuse University’s S.I. Newhouse School of Public Communications.

This partnership resulted in a case study outlining how social media professor Dr. William J. Ward integrated HootSuite University into his curriculum, in order to empower his students with the social media skills and savvy that the industry demands.

Author: Allie Russell

Allie Russell has written 68 posts for the HootSource blog..

Allie Russell is HootSuite's Education Marketing Manager. She leads the marketing strategy for HootSuite University and is focused on social media education for today's businesses and professionals.

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