Five Ways Your Competition is Not Leveraging Social, Yet

Blog   /   Social
December 18, 2012

HSU Lecture series

HootSuite University Lecture SeriesOver the past year, HootSuite University has released over 30 Lecture Series featuring industry thought leaders in the social space. In this one, learn how you can stay ahead of your competition by being smart with social media. 

Ian Wolfman on TwitterIn today’s social age, you can’t just show up with a “sales message.” That kind of communication will come across as inauthentic, and people won’t buy it.

But showing up with a natural curiosity to understand other communities can resonate with a new audience and activate a large fan base, helping to grow your brand.

Do you have what it takes to be today’s Tom Sawyer?

HootSuite University is pleased to present The New Social CMO: 5 Ways Your Competition is Not Leveraging Social, Yet, with Ian Wolfman and Mark McKinney, 2 successful C-Suites innovating with social at MEplusYOU.

Watch it Now

Take a look at the 5 key steps to guide your marketing and community teams while staying ahead of your competition, from the perspective of the new social CMO.