Stats in the Dash ~ HootSuite Analytics Info Sheet

By Ashley Jane Brookes • 3 years ago • 1 Comments

Know Your Stats

Owly for learning and sharing factsWe know it’s important to share information, tips and tactics to help Hoot-fans make the most of the HootSuite social media dashboard. With this in mind, we’ve released the newest in a series of info sheets – this fresh and handy two-pager is all about measuring campaign success using the analytics tools in-dash.

Take a look to learn more about using Ow.ly social stats, Google Analytics, Facebook Insights, and custom URL parameters within your social media dashboard, plus tips for exporting reports and identifying helpful influencers.

Like all HootSuite info sheets, this report is downloadable, printable, embeddable and shareable. Please pass it on to your friends and colleagues and consider sharing your helpful tips for measuring results in HootSuite in the comments.

View more documents from HootSuite.

Growing a Library

This info sheet is also available in the fledgling HootSuite Library – stop by to find handy resources for agencies, plus case studies for businesses who want to learn new ways of using social media for outreach campaigns. Of course, all of these documents are available for you to download and share.

Next Up

What info sheet should we create next? We’re working on a guide specifically for government agencies using HootSuite… but we take requests, so let us know what knowledge you seek.

Author: Ashley Jane Brookes

Ashley Jane Brookes has written 90 posts for the HootSource blog..

Ashley is the marketing lead for HootSuite’s brand and content strategy, with a focus on enterprise business and client success. Since 2010, Ashley has helped build the marketing efforts for the company which has seen growth in excess of 7 million users worldwide. Her speaking experience for HootSuite includes various presentations on Best Practices for Social Business as well as the World Summit Awards in Cairo where she spoke about social media’s role in the Egyptian Revolution.

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