Amidst political unrest and chaos during the Arab Spring, HootSuite became a channel of communication for Egyptian citizens. Since Twitter, Facebook and other social media channels were blocked by the Egyptian government on January 24 and 25, 2011, users quickly signed up for HootSuite to by-pass the block. HootSuite received a spike in user sign-ups during this period until the internet was blocked entirely by the Egyptian government. For a brief period, HootSuite was part of political history as a communication catalyst and vehicle to connect the global community.
HootSuite produced an infographic that details the progression of Social Media usage and notable tweets during the 2011 Egyptian Revolution.