140+ Social Media Statistics that Matter to Marketers in 2020
Social media statistics are a marketer’s best friend. They tell you how people are using each network and highlight new technologies and trends to consider.
Social media statistics are a marketer’s best friend. They tell you how people are using each network and highlight new technologies and trends to consider.
Social media statistics are a key ingredient in any social media marketing strategy. And by ingredient we mean they’re like the cilantro in your salsa: you could use dried-out flakes, but—why would you? If you’re looking to impress, you want to source the freshest available.
Behold, our list of the latest social media statistics. For each of the world’s biggest, or trendiest, platforms, this list has the latest:
Source note: Our stats are collected from third-party surveys, whitepapers, and financial reports from the platforms themselves. If you’re looking to dig deeper, we’d recommend starting with these solid gold resources:
Download the complete Digital 2021 report—which includes online behavior data from 220 countries—to learn where to focus your social marketing efforts and how to better target your audience.
Let’s start with some numbers on the state of social media in 2020.
Check out our complete list of Instagram statistics over here. And don’t forget the latest Instagram demographics.
Learn more by reading our complete list of 2020 Facebook statistics.
For a complete list of insights, take a look at our deep dive into Twitter statistics and Twitter demographics.
Download the complete Digital 2021 report—which includes online behavior data from 220 countries—to learn where to focus your social marketing efforts and how to better target your audience.
Get the full report now!We have an even longer list of the latest YouTube stats over here.
Learn more with our full list of Pinterest statistics.
Here’s our full list of LinkedIn statistics for business.
Put these stats to good use by using Hootsuite to help you schedule and manage your latest social media strategies. Try it for free today!