Stay up to date with all things social media
Instagram continues to test the option to add multiple links to bios, according to reports released earlier this month.
The test is not yet in wide release, but users like fashion creator Allegra Shaw are already putting the additional link space to use.
TikTok creators can now display up to six videos on an external site, thanks to a new feature called Profile Kit.
TikTok announced the Profile Kit feature in partnership with Linktree, one of the most popular link-in-bio tools.
Image via Linktree
Creators can choose to display their latest, most popular, or favorite TikToks on their Linktree landing pages. In addition, visitors will be able to play videos within Linktree without having to navigate away from the app.
Get your Rickrolls ready! Instagram is (reportedly) bringing back the ability to add a song to your profile.
That’s right — the feature most commonly associated with 2006-era Myspace (and Hinge profiles, apparently) may be coming soon to an Instagram account near you.
TikTok may be the reigning champ of short-form video, but it looks like the platform has its sights set on more. They’ve now introduced photo mode, a carousel-style format made for sharing multiple still images in a single post.
TikTok’s new photo posts look similar to Instagram’s carousels, but they’re a bit more robust. Users can add music to soundtrack their images, and viewers can either swipe through each photo or let them scroll automatically.
Twitter’s Head of Social announced on October 5, 2022 that videos, images, and GIFs can all be shared in the same Tweet. Additionally, swiping on a video in your Twitter feed will display more related content, reminiscent of TikTok. Both features are available on the mobile app.
Not only can you finally mix and match media formats but you can also get them to work together.
Engagement was the theme of the month for Facebook. September’s major updates and new features focus directly on propping up slumping user activity across the world’s largest social media platform.
A new Community Chats feature has gone into testing for Messenger and Facebook Groups, which should seem very familiar to Slack and Discord users.
Additionally, two official guides were released by Meta: one to help advertisers and the other to help creators.
September was a busy month for Instagram. The platform continues to adapt at breakneck speed, with new features and changes launching almost weekly.
Will Instagram continue to chase TikTok’s runaway success or find a new way to stand out? And will the pivot to Reels pay off? Stay tuned — we’re just as curious as you are.
Here’s what happened in September on Instagram:
TikTok’s usually the platform to beat when it comes to new features. Still, in September, the indisputable rise of BeReal proved that sometimes, even ByteDance can take a few tips from the competition.
Here’s what happened on TikTok in September:
LinkedIn has released major new features for Company Pages: Post Templates, Link Stickers, Pinned Comments, and Page Commitments. But are they actually what LinkedIn users are looking for?
Here is a quick overview of the new features and how to use them on your Company Page:
In an attempt to boost engagement on Facebook, Meta has shared some details about how the platform’s algorithm works — and how creators can play by its rules to grow their Facebook accounts.
So, what’s new? In a nutshell: Distribution.
Facebook has added an extra filter to the algorithm when it comes to how it decides who sees what content:
After months of testing, TikTok has introduced a new downvote option that makes it simple for users to flag “irrelevant or inappropriate” comments.
🔔 New feature incoming. Earlier this year, we started to test a new way people could identify comments they believe to be irrelevant or inappropriate. After some testing, we're releasing it globally. 📲 Read on for 3 fast facts
— TikTokComms (@TikTokComms) September 23, 2022
While TikTok users have long been able to report comments that violate the platform’s community guidelines, the new downvote is meant to help TikTok’s moderators identify negative behavior that’s more annoying than harmful.
It’s time to polish up your social SEO skills: TikTok’s video descriptions just got a whole lot longer.
TikTok has now increased the maximum length of video descriptions from 300 characters to 2,200, according to an update first shared by social media consultant Matt Navarra.
Woah…! TikTok has increased video description character limit to 2,200 characters!
This is huge for creators and massive in terms of TikTok’s plans for becoming a search engine pic.twitter.com/kGhnL97uUM
— Matt Navarra (I quit X. Follow me on Threads) (@MattNavarra) September 23, 2022