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A Good Day for Social Media Managers

By Hannah Clark | 10 months ago | News | No Comments

These days we’re finally seeing the personality of companies coming through in their interactions on social media. Not only are they informatively answering questions through Facebook, Google+ and Twitter- but every once in a while they are (can it be true?) totally hilarious. Here’s a great example:

It all started with a Tweet:

Check out the original UNEDITED tweet here. All Images from Buzzfeed's original article
Check out the original UNEDITED tweet here. All Images from Buzzfeed’s original article

Heres a little background: Tesco Mobile is a mobile virtual network operator in the United Kingdom, Ireland, Slovakia, Hungary and Czech Republic. I know Chloe’s message might have been a little hard to understand, but apparently she wasn’t very happy with Tesco Mobile (at least I think?).

Take a look at Tesco Mobile’s honorable response: enhanced-buzz-

It doesn’t end there. The conversation intensified: enhanced-buzz-2224-1384363027-12

Once two or more companies join, we can consider it a party (HootSuite Customer @CadburyUK jumped in)! enhanced-buzz-25120-1384363061-11

More companies jumped in, and worldwide issues were considered:enhanced-buzz-2929-1384363455-9enhanced-buzz-24643-1384363528-16

Jokes were made, and friendships were shaped: enhanced-buzz-17674-1384363596-0enhanced-buzz-24623-1384363621-13

And sadly, the party had to come to an end:

All Images from Buzzfeed's Original Article
All Images from Buzzfeed’s Original Article

Want to make sure you never miss a fun conversation like this one? Try HootSuite Pro for FREE for 30 days!

10 comments
Richard
Richard

Very diplomatic, but from what I can see from NZ - they must be biscuits. And I'd like some :-)

Tasha Double
Tasha Double

I love this. Companies that actually respond and connect with their customers. I've tweeted once or twice to big companies, and have been ignored. I think when companies are more personal, their customers get emotionally attached, and they get more business. I mean, who really doesn't like a friendly company? 

Brittany J
Brittany J

This is great! I love knowing that businesses have real people, and this is a great way to get a feel for the business. 

StephenSmith
StephenSmith

This is... (I'm about to break all Social Media Community Manager-Public Relations-ish rules with the rest of this response, you've been warned).................... AWESOME!!!!!!!!!!!!!!!!!!!!!!!!!!!!


What a breathe of fresh air in a marketplace that sometimes takes itself WAY too seriously. At it's core this is what it's supposed to be about, real connections, real conversations, and real interactions. Eat your heart out Zuckerberg. It happened on Twitter. And the best thing, these guys won't be seeing ads for tea, biscuits, etc all over their feeds for the next month!


And serious kudos to you guys for spotlighting this. I love it. :)



roemurphy
roemurphy

Hannah, that Tesco Mobile tweet  is hilarious. Don't know what Jaffa cakes are - not here in the US.

AshleyLeonaWebb
AshleyLeonaWebb

Hilarious! I'm glad businesses are getting personal on social media these days.

tvsdprasad
tvsdprasad

really amazing and an interesting way of companies participating in an informal chat of twitter

hnnhclrk
hnnhclrk

@Brittany J Exactly! I'm hoping we will be seeing more and more personality coming from businesses.

hnnhclrk
hnnhclrk

@StephenSmith Thank you for the comment! This entire conversation was just too great for us not to point out. Keep your eyes open for even more brands showing their personality through their social media networks - I think we'll be seeing a snowball effect (*I hope). 

hnnhclrk
hnnhclrk

@roemurphy Jaffa cakes are kind of part cake - part biscuit... and deliciously orange! When I originally saw the conversation I actually laughed out loud, and knew it was something to spotlight. Thanks for the comment! :)