Social Skills ~ New HootSuite iPhone Release Helps Clear your Mind

By Dave Olson | 5 years ago | 18 Comments

Designed to Simplify

HootSuite keeners likely noticed a handful of new features for HootSuite iPhone released recently including language localization and a batch of handy tools which allow you to forward Twitter messages by email and save links to Instapaper. But this was only part one of the “Elf Owl” release.

Today, you can fill your toolbox with even more goodies designed to make social media experience more efficient and enjoyable. Ahhh … feels better already doesn’t it?

Social Media ManagementGet Your Fingers Working

HootSuite for iPhone update is available at the iTunes App store in Lite (no-cost) and Full ($2.99 USD) versions. Follow @HootSuiteiPhone for updates.

Internationally Comfortable

4 Languages for HootSuite on iPhone

We know it’s nice to see an interface in your own language so we added full localization for Japanese, German, Spanish and Portuguese speakers.

Users will see all interface elements including options, settings and basic functions translated so no more fumbling to figure it out.

The localization is an industry-first for a Twitter iPhone app — including Twitter’s official app (formerly Tweetie) — and reflects Twitters rapid growth in markets beyond the US.

Which languages would you like to see localized next? Add your thoughts at the Feedback channel.

Translate Twitter with HootSuite iPhone

Handier Translation

The localization is a great addition to the translation tools which interpret to/from 50+ languages. Extra useful for monitoring brand sentiment which is critical for social-savvy marketers who must be aware of public opinion to amplify messages or prevent PR blunders.

Plus, now a single click translates foreign messages into your phone’s default language so you can get the gist of what your customers from Thailand to Timbuktu think about you, your brand, or your industry.

Fun: Try translating comments from rival team’s fans during the upcoming World Cup matches ;-).

Clear your Mind

Whether you are reading Twitter and Facebook for business or pleasure, you want to interact with your social streams efficiently. Some people call this “getting things done” but we call it “simply handy.” Meet some of the new tools the mobile owls sprinkled in to clear your mind — many of which were submitted by HootSuite enthusiasts through the feedback channel.

iPhone with HootSuite FeaturesConversational Context
Don’t let replies confuse you – know the original context of conversations from days before with threaded messages arranged chronologically in chat-like bubbles.

Facebook Comments
Easily participate in the conversation by commenting on anything on your Facebook News Feed — along with posting messages to Facebook Pages and Profiles.

Keep your Place
HootSuite remembers your position and places you right back in the stream so no more re-reading to find your place when you take a phone call or use another App.

Saved as a Draft
Need more info for your update? Interrupted while typing? Save your message as a draft and finish it up later at your leisure without starting from scratch.

Read it Later
Don’t want to read an article right away? Just click to save links to the (free) Instapaper service to save for future reading on the big screen when you have the time.

Email that Tweet
Want to share a message with someone not using Twitter? Send any micro-update by email to share the news with bosses or pals to bring them into the conversation.

Remember to Bump
Released a few weeks ago in HootSuite Labs, the “Bump to Follow” tool is gaining fans in noisy clubs and quiet rooms alike who follow by “bumping” phones. Try it ~ but hold on to your phone!

Spreading the Word

HootSuite isn’t in the league of Ichiro, Godzilla or Spinal Tap in Japan… but we’re getting there. CEO Ryan Holmes recently visited Nippon to show off the localized iPhone at numerous events including speaking at Open Network Labs Live event, meeting users at a Tweetup, attending a Maker Faire, plus talking tech with the CEO of Softbank — Japan’s largest “keitei” mobile phone provider.

Curious? Catch the recaps of Ryan’s journey to Japan including pics, vids, and interviews.

While not quite as “exotic” as Tokyo, Community Director Dave Olson spoke about community building and shared HootSuite power-tuning tips in Bellingham, Washington plus hosted a mobile-industry trade mission visiting Vancouver from the Netherlands.

Stay up with all the HootSuite news and recaps here on the HootSuite blog and by following @hootwatch as well at @hootsuite and @hootsuite_help.

Seeking more company information including descriptions, logos and media contact? Visit the online Media Kit.

Written by

Alexander B.
Alexander B. 5pts

If anyone need to localize apps of the type of Hootsuite, I recommend using a translation tool for more efficiency. is a good example of such a tool.

Vadim 5pts

The iPhone version doesn’t have a draft archive. When I have no network, app just gives some domain error, without offering to save draft. How do we keep drafts for sending them later, when connection is working?

Thank you

7m 5pts

when I hear Hootsuite was avaliable online on appstore I went to get in immediately.

rapid prototype
rapid prototype 5pts

First I think the “Elf Owl” is real cute and I must say that hootsuite really takes the pains to keep their users happy!! I am thrilled that after the features that you had introduced lately for the iPhones, now we are presented with yet some more which we are really looking forward to trying out!! I was just reading the details of the new features and I just can’t wait to use it and I’ll definitely get back on a feed back of that experience!!

James Whitaker
James Whitaker 5pts

We (NZ Police) are about launch about 6 twitter streams and I was going to manage them via hootsuite. I've tried to save draft messages in two streams but when I went to check them the hootsuite iphone app let me check one (e.g. a saved message in stream 2) and once I reviewed it (deleted) the draft/saved message in stream 1 (that I actually saved prior to the one in stream 2) wasn't there any more. Can your app only let you save one draft at a time? What have a done wrong here??

Jim Blodgett
Jim Blodgett 5pts

We are planning to use Hootsuite to manage our social media strategy and could really use a Blackberry app or at least a mobile web interface.

Roland Smith
Roland Smith 5pts

Hi, I can't figure out how to post to my FanPage on my iPhone. I followed the instructions and see no way to post or even show my FanPage. I've been using Twitterific and posting on the Fan Page is no problem. Can you help me figure this out? Thanks.

Saulio 5pts

New update is great but can we have tighter intergration with the desk top app ie draft sync?

Ryan Rotz
Ryan Rotz 5pts

Thanks for the shout-out Dave. I'm loving the conversation bubbles too. Great idea.

Those aviators give the owl some serious attitude. I'm a little intimidated. :)

Sebas Paschmann
Sebas Paschmann 5pts

Nicely done guys! But I was wondering if you'd developed HootSuite for BlackBerries yet.

Brian 5pts

HootSuite iPhone gets translation, and the main app doesn't?